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Heyday

Learn about this cause: What are the reviews? Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 943268357 ✦ Berkeley, CA ✦ Designated as a 501(c)(3)

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Overview

What is Heyday?

Heyday is a California-based nonprofit organization, specifically located at 1808 San Pablo Ave Ste A, Berkeley, CA 94702. Known for publishing around 20 new books annually, Heyday specializes in nonfiction topics related to California, encompassing nature, Indigenous cultures, history, and social justice. Beyond book publishing, Heyday acts as a fiscal sponsor for author John Muir Laws, who leads a nature journaling club and organizes an annual conference. With a core mission to deepen people's awareness of California's cultural, natural, literary, and historic resources, Heyday achieves this through various publications, events, and media, reaching and serving people across California and beyond. The organization currently employs 16 individuals.


Official website here: www.heydaybooks.com

What are the reviews and ratings of this charity?

Charity Navigator Rating: 96%

Heyday has achieved a remarkable Four-Star out of Four Star rating from Charity Navigator, reflecting its strong commitment to accountability and financial health. With a score of 96% in accountability and finance, the organization demonstrates exceptional governance practices, including a fully independent board and robust financial oversight. The absence of any material diversion of assets and a commendable liabilities to assets ratio further underscore its financial stability.

The organization also excels in its cultural and community initiatives, receiving a perfect score of 100 in this category. This suggests that Heyday not only focuses on its financial practices but also prioritizes inclusivity and equity strategies within its operations and community engagements. Such a comprehensive approach positions Heyday as a leader in nonprofit effectiveness.

Despite its high ratings, no specific limitations or concerns were noted in the data, indicating that Heyday is performing exceptionally well across the board. This strong performance across both financial and cultural aspects highlights its commitment to its mission and the communities it serves.


This AI summary has been generated from information found on Charity Navigator.

What do the Facebook reviews say about Heyday?

While Heyday has not yet accumulated ratings, there are a few reviews from Facebook that provide insight into user perceptions. One reviewer appreciates the organization for its directness in communication, noting that they provide answers proactively, even without prompting. This suggests a commendable commitment to transparency and support.

Overall, those who have engaged with Heyday seem to view it positively, highlighting the nonprofit's straightforward approach. Such attributes likely foster trust and satisfaction among its community members. It appears that there is a solid foundation of support for the services they offer.


This AI summary has been generated from reviews found on Facebook.

Is Heyday legitimate?

Heyday is a legitimate nonprofit organization registered as a 501(c)(3) entity. Heyday submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $121,670
Professional Fundraising Fees: $0
Other Salaries and Wages: $777,803

For more financial information, click here


Official website here: www.heydaybooks.com

What is the mission statement of Heyday?

Heyday's mission is centered around increasing people's awareness of California's cultural, natural, literary, and historical resources. They achieve this primarily through publications, but also through events and various media. The organization is dedicated to shedding light on topics such as nature, Indigenous cultures, history, and social justice, focusing largely on nonfiction about California. In addition to publishing books, Heyday acts as a fiscal sponsor for related initiatives, including a nature journaling club and an annual conference.


Official website here: www.heydaybooks.com

Who is the CEO of Heyday?

Gayle Wattawa is the Publisher of Heyday.


Official website here: www.heydaybooks.com

What is the revenue of Heyday?

Heyday's revenue in 2022 was $2,760,306.


Official website here: www.heydaybooks.com

Who are the executives of Heyday and what are their salaries?

The average compensation at Heyday during 2022 was $56,217. There are 16 employees and 12 volunteers at Heyday.


Here are 14 key members and their salaries:


Steve Wasserman (Publisher)
  • Compensation: $136,135
  • Related: $0
  • Other: $29,940
Gayle Wattawa (General Manager)
  • Compensation: $114,642
  • Related: $0
  • Other: $7,028
Steve Wax (Board Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Brian Kenny (Vice Chair/Sec)
  • Compensation: $0
  • Related: $0
  • Other: $0
Whitney Green (Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bruce Goldsmith (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Don Franzen (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Zachary Karabell (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
John Ptak (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Catherine Kanner (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Marty Price (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Megan Vered (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Deborah L Sanchez (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Rose Soza War Soldier (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0


Official website here: www.heydaybooks.com

Where can I find the form 990 for Heyday?

Heyday's most recent form 990 was submitted in 2022 and can be accessed here.


Official website here: www.heydaybooks.com

Learn more at the official website: www.heydaybooks.com

Mission Statement of Heyday

Heyday, as a nonprofit organization, is dedicated to enriching people's understanding of California's cultural, natural, literary, and historical treasures. This mission is primarily achieved through publications, but the organization also extends its reach through events and various media. Heyday specializes in nonfiction works, with a focus on topics such as nature, Indigenous cultures, history, and social justice. The organization serves as a fiscal sponsor for renowned author John Muir Laws, who leads a nature journaling club and organizes an annual conference related to the subject. In essence, Heyday strives to inspire and educate people about California's rich and diverse heritage, fostering a deeper appreciation for its cultural and environmental resources.

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Impact




July, 2024

Heyday's impact is significant in deepening people's awareness of the cultural, natural, literary, and historic resources of California. Through its publications, events, and media presence, Heyday serves a wide range of people and audiences throughout California and beyond. By publishing approximately 20 new books a year, Heyday specializes in nonfiction about California, with a focus on nature, Indigenous cultures, history, and social justice. Additionally, Heyday's role as a fiscal sponsor for individuals like author John Muir Laws, who promotes nature journaling and related activities, further contributes to its impact in engaging and educating the community.




This information is meant to be a general summary of Heyday. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$2,760,306 (2022)
Expenses
$2,740,928 (2022)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Program Service Revenue: $99,012
  • Gross Receipts: $3,370,425

Assets and Liabilities:

  • Total Assets: $2,983,825
  • Total Liabilities: $1,071,421
  • Net Assets: $1,912,404

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

Conference

Revenue

$21,375

Co-Publishing

Revenue

$38,000

Native CA Magazine

Revenue

$39,637

Organization Details

Founding Year

1974

Principal Officer

Gayle Wattawa

Main Address

1808 San Pablo Ave Ste A, Berkeley, CA, 94702

NTEE Category

Code: A33 - Arts

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