Visit Salt Lake

Learn about this cause: What are the reviews? Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 870415106 ✦ Salt lake city, UT ✦ Designated as a 501(c)(6)

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Overview

What is Visit Salt Lake?

Visit Salt Lake is a nonprofit organization based in Salt Lake City, Utah. With a team of 63 employees, their mission is to boost Salt Lake County's reputation as a popular destination for conventions and tourism. They actively participate in and support various events such as trade shows, exhibitions, competitions, and conventions. These activities aim to showcase the county's attractions and offerings to a wider audience.


Official website here: www.visitsaltlake.com

What are the reviews and ratings of this charity?

Visit Salt Lake is not currently rated on Charity Navigator due to its non-501(c)(3) status, which limits the applicability of Charity Navigator's typical evaluation criteria like Accountability & Finance or Impact & Measurement. This absence of a rating doesn't imply a positive or negative stance but highlights the limitations of current public data regarding this organization.

Despite the lack of a formal rating, available data indicates that Visit Salt Lake functions as an independent organization, not as a subsidiary or affiliate within a larger network. It is important to note the absence of financial data, such as total revenue, expenses, and key personnel salaries, which usually inform deeper insights into organizational operations and financial health.

User reviews from GreatNonprofits are unavailable, leaving a gap in firsthand accounts from stakeholders or beneficiaries. Evaluations based on tried and tested criteria, and personal experiences can often provide a comprehensive view of a nonprofit's impact and operational efficiency, yet such insights are missing in this instance.


This AI summary has been generated from information found on Charity Navigator.

Is Visit Salt Lake legitimate?

Visit Salt Lake is a legitimate nonprofit organization registered as a 501(c)(6) entity. Visit Salt Lake submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $1,120,618
Professional Fundraising Fees: $0
Other Salaries and Wages: $4,452,957

For more financial information, click here


Official website here: www.visitsaltlake.com

What is the mission statement of Visit Salt Lake?

Visit Salt Lake works diligently to boost Salt Lake County's reputation as a prime destination for conventions and tourism. They actively engage in sponsoring, supporting, and participating in various events such as conventions, trade shows, exhibitions, competitions, and other activities. The organization's ultimate goal is to showcase Salt Lake County to a broader audience, thereby attracting more visitors and boosting the local economy. Through their efforts, they contribute significantly to the growth and development of the convention and tourism industry in the area. Additionally, they strive to create memorable experiences for visitors, ensuring they leave with a positive impression of Salt Lake County.


Official website here: www.visitsaltlake.com

Who is the CEO of Visit Salt Lake?

Kaitlin Eskelson is the President & of Visit Salt Lake.


Official website here: www.visitsaltlake.com

What is the revenue of Visit Salt Lake?

Visit Salt Lake's revenue in 2022 was $17,160,700.


Official website here: www.visitsaltlake.com

Who are the executives of Visit Salt Lake and what are their salaries?

The average compensation at Visit Salt Lake during 2022 was $88,469. There are 63 employees and 91 volunteers at Visit Salt Lake.


Here are 30 key members and their salaries:


Kaitlin Eskelson (President &)
  • Compensation: $436,793
  • Related: $0
  • Other: $40,328
Mark White (Chief Sales)
  • Compensation: $236,355
  • Related: $0
  • Other: $27,471
Bart Blaisdell (Cfo)
  • Compensation: $206,614
  • Related: $0
  • Other: $33,901
Tyson Lybbert (Vp Of Sales)
  • Compensation: $177,510
  • Related: $0
  • Other: $21,191
Jeff Gassaway (Managing Dir)
  • Compensation: $166,454
  • Related: $0
  • Other: $30,265
Donna Rogers (Dir Conventi)
  • Compensation: $152,977
  • Related: $0
  • Other: $25,131
Karen Staples (Man Dir-Sale)
  • Compensation: $160,221
  • Related: $0
  • Other: $15,292
Sally O'Neill (Dir Conventi)
  • Compensation: $154,157
  • Related: $0
  • Other: $21,345
Tyler Gosnell (Chief Market)
  • Compensation: $127,905
  • Related: $0
  • Other: $11,252
Arlyn Bradshaw (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Erin Cosmano (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Derek Dyer (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Chris Erickson (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Scott George (Execcomm)
  • Compensation: $0
  • Related: $0
  • Other: $0
Oz Hutton (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Caroline Klein (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Brent Lange (Imm Past-Cha)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sarah Lehman (Chair-Elect/)
  • Compensation: $0
  • Related: $0
  • Other: $0
Erin Litvack (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Chris Mccandless (Chair/Execco)
  • Compensation: $0
  • Related: $0
  • Other: $0
Hoang Nguyen (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Garrett Parker (Secretary)
  • Compensation: $0
  • Related: $0
  • Other: $0
Pina Purpero (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lisa Bennion Rasmussen (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Chris Redgrave (Execcomm)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ryan Ritchie (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Rep Robert Spendlove (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Levi Thorn (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Taylor Vriens (Trustee)
  • Compensation: $0
  • Related: $0
  • Other: $0
Linda Wardell (Execcomm)
  • Compensation: $0
  • Related: $0
  • Other: $0


Official website here: www.visitsaltlake.com

Where can I find the form 990 for Visit Salt Lake?

Visit Salt Lake's most recent form 990 was submitted in 2022 and can be accessed here.


Official website here: www.visitsaltlake.com

Learn more at the official website: www.visitsaltlake.com

Mission Statement of Visit Salt Lake

Visit Salt Lake, a dedicated organization, works tirelessly to advocate for Salt Lake County as an alluring convention and tourist destination. By promoting, sponsoring, supporting, and participating in a myriad of events such as conventions, trade shows, exhibitions, and competitions, this dynamic team brings Salt Lake County into the spotlight.

The primary objective of Visit Salt Lake is to showcase the county's unique attractions, diverse offerings, and captivating experiences to potential visitors. Through their unwavering commitment, they aim to increase tourism and boost the local economy. By facilitating connections between events and attendees, Visit Salt Lake acts as a catalyst for growth and fosters a thriving community of travelers and enthusiasts.

The organization's influence extends beyond mere promotion, as they collaborate with various businesses, industries, and communities to ensure a successful and enjoyable experience for all. With their extensive network and unwavering dedication, Visit Salt Lake paves the way for unforgettable moments and lasting memories in Salt Lake County.

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Impact




October, 2024

Visit Salt Lake plays a crucial role in enhancing the economic and cultural landscape of Salt Lake County by promoting it as a premier convention and tourist destination. Through various activities such as sponsoring and participating in conventions, trade shows, exhibitions, and competitions, the organization drives significant visitor traffic to the area. This influx of tourists not only boosts local businesses but also fosters community improvement and engagement. By showcasing the unique offerings of Salt Lake City and its surroundings, Visit Salt Lake helps elevate the region's profile as an attractive destination for both leisure and business travel, ultimately contributing to a vibrant economy and enriched community life.




This information is meant to be a general summary of Visit Salt Lake. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$17,160,700 (2022)
Expenses
$18,089,339 (2022)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Investment Income: $64,991
  • Program Service Revenue: $16,818,110
  • Gross Receipts: $17,164,939

Assets and Liabilities:

  • Total Assets: $5,842,717
  • Total Liabilities: $3,010,548
  • Net Assets: $2,832,169

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

CONVENTION & TOURISM SERVICES

Revenue

$14,252,222

TICKETING PROGRAMS

Revenue

$2,085,076

PARTNER DEVELOPMENT/MMBRSHP

Revenue

$480,779

MISCELLANEOUS REVENUE

Revenue

$33

Organization Details

Founding Year

1984

Principal Officer

Kaitlin Eskelson

Main Address

90 SOUTH WEST TEMPLE, SALT LAKE CITY, UT, 84101

NTEE Category

Code: S33 - Community improvement

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