Overview
What is Paso Robles Destination?
Paso Robles Destination, identified as Travel Paso, is a nonprofit organization situated in Paso Robles, California. Their primary mission is to boost business growth opportunities within the tourism industry by managing a Tourism Improvement District. This district facilitates destination marketing, sales, and media programs through various channels, including paid advertising, earned media, owned media, social media engagement, and collaborations with travel trade partners such as international tour operators, meetings, and conferences. The organization also supports local events through their Community Partnership Program, enhancing the overall appeal of Paso Robles as a tourist destination.
Official website here: www.travelpaso.com
Is Paso Robles Destination legitimate?
Paso Robles Destination is a legitimate nonprofit organization registered as a 501(c)(6) entity. Paso Robles Destination submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $0
Professional Fundraising Fees: $0
Other Salaries and Wages: $0
For more financial information, click here
Official website here: www.travelpaso.com
What is the mission statement of Paso Robles Destination?
The mission of the organization, known as Paso Robles Destination, is centered around enhancing business growth opportunities within the tourism industry. This is achieved through the administration and operation of a Tourism Improvement District, specifically for destination marketing, sales, and media programs. In this role, the organization promotes the destination brand through various strategies such as paid advertising, earned media, owned media, and social media engagement. They also collaborate with travel trade, including international tours and meetings, and participate in key consumer travel trade shows. Additionally, the organization supports local special events through a community partnership program.
Official website here: www.travelpaso.com
Who is the CEO of Paso Robles Destination?
Stacie Jacob is the Executive Director of Paso Robles Destination.
Official website here: www.travelpaso.com
What is the revenue of Paso Robles Destination?
Paso Robles Destination's revenue in 2022 was $1,912,318.
Official website here: www.travelpaso.com
Who are the executives of Paso Robles Destination and what are their salaries?
There 12 volunteers at Paso Robles Destination.
Here are 10 key members and their salaries:
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
Official website here: www.travelpaso.com
Where can I find the form 990 for Paso Robles Destination?
Paso Robles Destination's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.travelpaso.com
Learn more at the official website: www.travelpaso.com
Mission Statement of Paso Robles Destination
Paso Robles Destination, serving as the official destination marketing organization, aims to enhance business growth opportunities within the tourism industry in Paso Robles. They achieve this objective by administering and operating a Tourism Improvement District, focused on destination marketing, sales, and media programs. Through various strategies, such as paid advertising on digital, print, and social media platforms, earned media through public relations and hosting journalists, and owned media like press releases and stories, Paso Robles Destination promotes the destination brand extensively. They also engage with travel trade, including international tours and travel, meetings and conferences, and participate in key consumer travel trade shows.
Beyond marketing, Paso Robles Destination supports local events through a Community Partnership Program. By doing so, they contribute to the overall appeal and vitality of the destination, ultimately benefiting businesses in the tourism industry. In summary, Paso Robles Destination's mission is to foster growth within the tourism sector by employing diverse marketing and promotional tactics, while also supporting local events and attractions.
Shop smarter and support your favorite cause with the Give Freely browser extension. Save money with coupons and donate to charity with a single click. Download now!
Impact
October, 2024
Paso Robles Destination plays a crucial role in enhancing the tourism landscape of Paso Robles, California. By administering and operating a Tourism Improvement District, it actively promotes business growth opportunities for the local tourism industry. The organization employs a multifaceted marketing strategy that includes digital advertising, print media, social media outreach, and public relations efforts to create a strong brand presence for Paso Robles.
Through its paid advertising campaigns, Paso Robles Destination effectively reaches potential visitors, while its earned media initiatives—such as hosting journalists and engaging with travel writers—further amplify the region's appeal. The organization also leverages owned media, crafting press releases and stories that highlight local attractions, events, and experiences.
In addition to marketing, Paso Robles Destination fosters connections within the travel trade, engaging with both international tour operators and planners of meetings and conferences. Participation in key consumer travel trade shows enhances the visibility of Paso Robles as a travel destination.
Furthermore, by supporting local special events through a community partnership program, the organization strengthens communal ties and enriches the overall visitor experience. This integration of marketing efforts not only boosts tourism but also generates economic benefits for local businesses, reinforcing the mutual benefits of a thriving tourism sector in Paso Robles.
This information is meant to be a general summary of Paso Robles Destination. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Investment Income: $384
- Program Service Revenue: $1,905,755
- Gross Receipts: $1,912,318
Assets and Liabilities:
- Total Assets: $1,543,123
- Total Liabilities: $0
- Net Assets: $1,543,123
Want to help this charity, for free? You can click here to learn more about Give Freely
Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
MARKETING SERVICES FOR
Revenue
$1,905,755
Organization Details
Founding Year
2017
Phone
(805) 864-2762Principal Officer
Stacie Jacob
Main Address
PO BOX 661, PASO ROBLES, CA, 93447
Website
www.travelpaso.comNTEE Category
Code: Y11 - Mutual benefit
If you are a representative of Paso Robles Destination and wish to learn more about how Give Freely can help you raise funds, please click here: https://givefreely.com/nonprofits/. Our services are offered at no cost to your organization.