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Sugar Bowl

Learn about this cause: What are the reviews? Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 720272830 ✦ New orleans, LA ✦ Designated as a 501(c)(3)

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Overview

What is Sugar Bowl?

Sugar Bowl is a nonprofit organization based in New Orleans, Louisiana, with a mission to promote tourism through hosting and sponsoring amateur and collegiate sporting events. Established with a vision to generate tourism, the organization has been successful in drawing large crowds, as seen with the attendance of 66,749 spectators in the 88th annual collegiate football bowl game on January 1, 2022. About two-thirds of the attendees came from outside the Greater New Orleans metropolitan area. Sugar Bowl's activities include organizing, financing, sponsoring, scheduling, conducting, and operating a variety of local, state, national, and international amateur and collegiate sporting events in the Greater New Orleans area and the state of Louisiana. The organization employs a team of 14 individuals to carry out its objectives.


Official website here: www.allstatesugarbowl.org

What are the reviews and ratings of this charity?

Charity Navigator Rating 96% - Four-Star out of Four Star rating

Sugar Bowl has achieved a notably high rating of 96% from Charity Navigator, reflecting strong accountability and financial practices. The organization demonstrates a robust commitment to transparency, as evidenced by its independent board composed entirely of independent members and strong financial oversight. The absence of any material diversion of assets further reinforces its credibility.

The organization excels in managing its resources effectively, with an impressive program expense ratio of 92.63%. This indicates that a significant portion of its funds is allocated directly toward its programs, highlighting a focus on mission-driven activities. Additionally, Sugar Bowl has implemented comprehensive policies including conflict of interest and whistleblower protections, ensuring a strong governance framework.

While the data presents a very positive picture, potential donors should continue to monitor ongoing performance and sustainability as with any nonprofit. Overall, the strong rating and commitment to accountability suggest that Sugar Bowl is a reputable organization worthy of support.


This AI summary has been generated from information found on Charity Navigator.

Is Sugar Bowl legitimate?

Sugar Bowl is a legitimate nonprofit organization registered as a 501(c)(3) entity. Sugar Bowl submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $912,333
Professional Fundraising Fees: $0
Other Salaries and Wages: $1,326,573

For more financial information, click here


Official website here: www.allstatesugarbowl.org

What is the mission statement of Sugar Bowl?

The Sugar Bowl is an organization dedicated to hosting and sponsoring various amateur and collegiate sporting events. Its primary objective is to generate tourism through the promotion, financing, and operation of a calendar of local, state, national, and international events. The Sugar Bowl is renowned for the Allstate Sugar Bowl, an annual collegiate football post-season game. Established in the 1930s, the Allstate Sugar Bowl is one of the oldest bowl games in the country, attracting thousands of spectators annually. The 2022 event welcomed 66,749 attendees, with nearly two-thirds coming from outside the local metropolitan area.


Official website here: www.allstatesugarbowl.org

Who is the CEO of Sugar Bowl?

Jeff Hundley is the President of Sugar Bowl. The CEO's salary of Sugar Bowl is $765,391 and their total compensation is $864,943.


Official website here: www.allstatesugarbowl.org

What is the revenue of Sugar Bowl?

Sugar Bowl's revenue in 2022 was $18,207,173.


Official website here: www.allstatesugarbowl.org

Who are the executives of Sugar Bowl and what are their salaries?

The average compensation at Sugar Bowl during 2022 was $159,922. There are 14 employees and 134 volunteers at Sugar Bowl.


Here are 31 key members and their salaries (Sugar Bowl's CEO's salary is $765,391 and their total compensation is $864,943):


Ralph Capitelli (President)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lloyd Frischhertz (President-Elect)
  • Compensation: $0
  • Related: $0
  • Other: $0
Richard C Briede (Vice President)
  • Compensation: $0
  • Related: $0
  • Other: $0
Walter F Becker Jr (Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Dorothy Dottie Reese (Secretary)
  • Compensation: $0
  • Related: $0
  • Other: $0
Riley Busenlener (Secretary-Elect)
  • Compensation: $0
  • Related: $0
  • Other: $0
Stanley J Cohn (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Monique G Morial (Executive Committee Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jonathan Friedman (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Joseph M Dardis (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
W Scott Duggins (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Marlin N Gusman (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
William J Kearney Iv (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
G Charles Lapeyre (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Conrad Meyer V (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Betsy Becker Laborde (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jenny L Tripkovich (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
John L Moss Jr (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Camille Whitworth (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
T Carey Wicker Iii (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Oscar M Mac Gwin Iv (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Cappy Meyer Johnson (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Noel Rivers Iii (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ashley M Zito (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sam Zurik Iii (Executive Committee Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jeff Hundley (Chief Executive Officer)
  • Compensation: $765,391
  • Related: $0
  • Other: $99,552
John Sudsbury (Senior Director Of Communications)
  • Compensation: $185,048
  • Related: $0
  • Other: $39,613
Derek Morel (Executive Vp For Sales & Marketing)
  • Compensation: $265,413
  • Related: $0
  • Other: $76,972
Tim Shay (Senior Director Of Finance)
  • Compensation: $162,788
  • Related: $0
  • Other: $56,185
Risa Hall (Senior Director Of Administration)
  • Compensation: $139,455
  • Related: $0
  • Other: $34,766
Austin Martin (Senior Director Of Operations)
  • Compensation: $103,361
  • Related: $0
  • Other: $47,130


Official website here: www.allstatesugarbowl.org

Where can I find the form 990 for Sugar Bowl?

Sugar Bowl's most recent form 990 was submitted in 2022 and can be accessed here.


Official website here: www.allstatesugarbowl.org

Learn more at the official website: www.allstatesugarbowl.org

Mission Statement of Sugar Bowl

The Sugar Bowl, an esteemed organization established with the purpose of generating tourism, seeks out, promotes, finances, sponsors, schedules, conducts, and operates a calendar of local, state, national, and international amateur and collegiate sporting events in various parts of the country. Based in Louisiana, the Sugar Bowl's primary mission is to bring together communities through sports, attracting a significant number of spectators from outside the local area.

One of the most notable events under the Sugar Bowl's auspices is the Allstate Sugar Bowl, an annual collegiate football post-season bowl game that has been a cherished tradition since its inception. The Allstate Sugar Bowl is one of the oldest bowl games in the nation, having celebrated its 88th anniversary on January 1, 2022. With an impressive attendance of 66,749 spectators, approximately 64.8 percent of whom hailed from beyond the greater New Orleans metropolitan area, the Allstate Sugar Bowl continues to be a significant tourism draw.

The Sugar Bowl's commitment to promoting tourism through sports events is a testament to its enduring impact on communities. By hosting high-profile competitions, the organization not only brings excitement and enthusiasm to local residents but also attracts a diverse audience from across the globe. Through its various events, the Sugar Bowl fosters a sense of unity and camaraderie, inspiring individuals to come together and celebrate the spirit of competition.

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Impact




October, 2024

Sugar Bowl has a significant impact on tourism and the local economy in New Orleans. By hosting and sponsoring amateur and collegiate sporting events, including the historic Allstate Sugar Bowl, the organization draws thousands of spectators to the city. For instance, the January 1, 2022, Sugar Bowl attracted 66,749 attendees, with a substantial 64.8% coming from outside the greater New Orleans area. This influx of visitors not only fills hotel rooms and boosts local businesses but also enhances the national profile of New Orleans as a premier sports destination.

The Sugar Bowl's mission to promote and conduct a diverse calendar of sporting events contributes to a vibrant community and cultivates a dynamic atmosphere that celebrates athletics. Events like the Sugar Bowl bring communities together, fostering pride and engagement, while also providing economic benefits through tourism-generated revenue. Overall, Sugar Bowl plays a crucial role in shaping the sports landscape in Louisiana and reinforcing New Orleans' status as a hub for major sporting events.




This information is meant to be a general summary of Sugar Bowl. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$18,207,173 (2022)
Expenses
$20,355,304 (2022)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Investment Income: $3,408,207
  • Program Service Revenue: $14,685,130
  • Gross Receipts: $19,512,901

Assets and Liabilities:

  • Total Assets: $66,510,603
  • Total Liabilities: $2,370,838
  • Net Assets: $64,139,765

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

TICKET SALES - SUGAR BOWL

Revenue

$12,217,035

SPONSORSHIP - SUGAR BOWL

Revenue

$1,919,975

CONCESSIONS - SUGAR BOWL

Revenue

$320,147

PROGRAM - SUGAR BOWL

Revenue

$120,000

MERCHANDISE ROYALTIES - SUGAR BOW

Revenue

$95,877

Organization Details

Founding Year

1935

Principal Officer

Jeff Hundley

Main Address

1500 SUGAR BOWL DRIVE, NEW ORLEANS, LA, 70112

NTEE Category

Code: N700 - Recreation

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