Overview
What is Yolo County Visitors Bureau?
The Yolo County Visitors Bureau is a nonprofit organization situated in Winters, California. Its primary mission is to promote tourism within the counties of Davis, Winters, Woodland, West Sacramento, and the surrounding areas, including Clarksburg Wine Country and Verdant Capay Valley. The bureau works closely with various civic and promotional agencies, including UC Davis, to encourage travelers to explore these vibrant communities. The organization has expanded its seasonal bloom campaign to encompass not only popular periods such as Almond Blossom season and Grape Harvest but also the Sunflower period. They manage Local Destination Marketing groups for several areas, support community events, and collaborate with partner organizations to broaden market reach. The Yolo County Visitors Bureau has also led significant changes in tourism product development and infrastructure, and it has entered into cooperative marketing campaigns with selected partners. In addition, they have a data research and collection entity to provide valuable information for strategic planning, and they have invested in building relationships with key partners like Visit California and Visit Sacramento. The bureau also hosts events and activities for clients, media, and partners to showcase the unique tourism attributes of the Yolo County. With a total of 3 employees, the Yolo County Visitors Bureau is dedicated to promoting the beauty and attractions of its county, encouraging visitors and fostering local growth.
Official website here: www.yolocvb.org
Is Yolo County Visitors Bureau legitimate?
Yolo County Visitors Bureau is a legitimate nonprofit organization registered as a 501(c)(6) entity. Yolo County Visitors Bureau submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $0
Professional Fundraising Fees: $0
Other Salaries and Wages: $68,269
For more financial information, click here
Official website here: www.yolocvb.org
What is the mission statement of Yolo County Visitors Bureau?
The Yolo County Visitors Bureau's mission is to stimulate tourism in the communities of Davis, Winters, Woodland, West Sacramento, and the surrounding areas of Yolo County, such as Clarksburg Wine Country and Verdant Capay Valley. They achieve this by collaborating with various civic and promotional agencies, including UC Davis. The bureau's activities involve encouraging tourism, supporting local events, and fostering partnerships with organizations to promote visitation and overnight stays. They have also initiated campaigns to highlight seasonal blooms and grape harvests, and have invested in data research for strategic planning. Additionally, they participate in cooperative marketing campaigns with selected partners to promote tourism in Yolo County.
Official website here: www.yolocvb.org
Who is the CEO of Yolo County Visitors Bureau?
Guysell Geter is the President of Yolo County Visitors Bureau.
Official website here: www.yolocvb.org
What is the revenue of Yolo County Visitors Bureau?
Yolo County Visitors Bureau's revenue in 2022 was $845,971.
Official website here: www.yolocvb.org
Who are the executives of Yolo County Visitors Bureau and what are their salaries?
The average compensation at Yolo County Visitors Bureau during 2022 was $22,756. There are 3 employees and 11 volunteers at Yolo County Visitors Bureau.
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Official website here: www.yolocvb.org
Where can I find the form 990 for Yolo County Visitors Bureau?
Yolo County Visitors Bureau's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.yolocvb.org
Learn more at the official website: www.yolocvb.org
Mission Statement of Yolo County Visitors Bureau
The Yolo County Visitors Bureau, in its mission, aims to stimulate interest in visiting the communities of Davis, Winters, Woodland, West Sacramento, and the surrounding areas of Yolo County, including the Clarksburg Wine Country and Verdant Capay Valley. The bureau actively collaborates with various civic and promotional agencies, as well as UC Davis, to achieve this goal. By fostering a sense of curiosity and excitement about these destinations, the Yolo County Visitors Bureau contributes to the promotion of tourism in the region, encouraging both day trips and overnight stays. The bureau's activities encompass a wide range of initiatives, from managing local destination marketing groups to participating in cooperative marketing campaigns with strategic partners, with the ultimate aim of showcasing the unique attractions and experiences that Yolo County has to offer.
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Impact
October, 2024
The Yolo County Visitors Bureau significantly enhances tourism and economic development in the region. By promoting the communities of Davis, Winters, Woodland, and West Sacramento, as well as the scenic Clarksburg Wine Country and Capay Valley, it attracts visitors who contribute to local economies through spending on accommodations, dining, and attractions.
By managing seasonal campaigns, such as the Almond Blossom and Grape Harvest festivals, the Bureau effectively draws attention to the area's unique offerings, resulting in increased visitation during key times of the year. Its collaboration with local destination marketing groups ensures that the specific needs and attractions of each community are highlighted, creating a well-rounded tourism experience.
The Bureau's partnerships with organizations like UC Davis and the Yolo County Wineries Association amplify outreach and market exposure. These collaborations facilitate the development of joint marketing strategies that enhance the region's appeal, especially in niche markets such as wine tourism.
Additionally, the Bureau's active role in hosting events for clients, media, and trade partners promotes Yolo County as a sought-after destination. By engaging in programs like Visit California's Germany travel trade initiative, Yolo County is positioned prominently on international itineraries.
Through extensive data research and strategic planning, the Bureau informs its marketing efforts, ensuring that campaigns are targeted and effective. Their unique slogan, "You Only Live Once," further captures the spirit of exploration and experience that Yolo County offers. Overall, the Yolo County Visitors Bureau plays a crucial role in driving tourism, fostering community improvement, and enhancing the overall economic landscape of the area.
This information is meant to be a general summary of Yolo County Visitors Bureau. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Investment Income: $36
- Program Service Revenue: $845,935
- Gross Receipts: $845,971
Assets and Liabilities:
- Total Assets: $1,031,752
- Total Liabilities: $0
- Net Assets: $1,031,752
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Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
FARM TO FORK
Revenue
$1,500
GOVT ACGNY FEES & CNTRCTS
Revenue
$844,435
Organization Details
Founding Year
2001
Phone
(530) 297-1900Principal Officer
Guysell Geter
Main Address
PO BOX 681, WINTERS, CA, 95694
Website
www.yolocvb.orgNTEE Category
Code: S40 - Community improvement
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