Overview
What is Sonoma County Tourism Bureau?
The Sonoma County Tourism Bureau, with its headquarters in Santa Rosa, California, serves as a vital nonprofit entity. Its primary goal is to boost tourism in the region, driving overnight visits and consequently enhancing the local economy. To achieve this, the bureau employs a range of sales and marketing strategies, attracting both leisure and business travelers not only from within California but also from various parts of the U.S. and international markets. The organization is committed to meeting the needs of its local residents and key stakeholders, ensuring its initiatives align with the county's interests. Ultimately, the Sonoma County Tourism Bureau strives to promote Sonoma County as a premier overnight destination, offering unique and diverse experiences.
Official website here: www.sonomacounty.com
Is Sonoma County Tourism Bureau legitimate?
Sonoma County Tourism Bureau is a legitimate nonprofit organization registered as a 501(c)(6) entity. Sonoma County Tourism Bureau submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $1,010,430
Professional Fundraising Fees: $0
Other Salaries and Wages: $1,556,520
For more financial information, click here
Official website here: www.sonomacounty.com
What is the mission statement of Sonoma County Tourism Bureau?
The Sonoma County Tourism Bureau's mission is to promote Sonoma County as a premier destination for overnight stays, offering unique and diverse experiences. Their primary objective is to encourage tourism within the area, leading to increased economic impact for Sonoma County. They achieve this through various sales and marketing programs designed to attract both leisure and business travelers from within California, across the country, and in key markets worldwide. Additionally, the bureau works within the county to ensure they are meeting the needs of their local residents, key stakeholders, and other important constituents.
Official website here: www.sonomacounty.com
Who is the CEO of Sonoma County Tourism Bureau?
Claudia Vecchio is the CEO of Sonoma County Tourism Bureau The CEO's salary of Sonoma County Tourism Bureau is $297,271 and their total compensation is $308,584.
Official website here: www.sonomacounty.com
What is the revenue of Sonoma County Tourism Bureau?
Sonoma County Tourism Bureau's revenue in 2024 was $9,310,725.
Official website here: www.sonomacounty.com
Who are the executives of Sonoma County Tourism Bureau and what are their salaries?
The average compensation at Sonoma County Tourism Bureau during 2024 was $95,072. There are 27 employees and 29 volunteers at Sonoma County Tourism Bureau.
Here are 23 key members and their salaries (Sonoma County Tourism Bureau's CEO's salary is $297,271 and their total compensation is $308,584):
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- Compensation: $297,271
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- Other: $11,313
Official website here: www.sonomacounty.com
Where can I find the form 990 for Sonoma County Tourism Bureau?
Sonoma County Tourism Bureau's most recent form 990 was submitted in 2024 and can be accessed here.
Official website here: www.sonomacounty.com
Learn more at the official website: www.sonomacounty.com
Mission Statement of Sonoma County Tourism Bureau
The Sonoma County Tourism Bureau, an organization dedicated to promoting tourism, has a mission to position Sonoma County as a distinguished overnight destination, offering a diverse array of unique experiences. Their primary objective is to stimulate overnight stays within the county, thereby boosting its economic impact. To achieve this, they employ a variety of sales and marketing programs designed to attract both leisure and business travelers not only from within California but also from across the country and key international markets. Furthermore, the Sonoma County Tourism Bureau is committed to engaging with its local residents, key stakeholders, and other important constituents, ensuring it addresses their needs effectively.
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Impact
October, 2024
The Sonoma County Tourism Bureau significantly influences the local economy by promoting the region as a premier overnight destination with a diverse range of experiences. This effort drives overnight visitation, which in turn generates increased economic impact for Sonoma County. Through targeted consumer marketing, group business development, and travel trade initiatives, the Bureau actively encourages both leisure and business travelers from California and beyond to visit the area.
By developing and executing a variety of sales and marketing programs, the Bureau plays a crucial role in attracting tourists, thereby supporting local businesses and stimulating job creation within the community. Furthermore, the Bureau engages with residents, key stakeholders, and other constituents to ensure that tourism benefits the local population and enhances the overall quality of life in Sonoma County. The collaboration and commitment to marketing and community engagement ultimately lead to sustained economic growth and improved community infrastructure.
This information is meant to be a general summary of Sonoma County Tourism Bureau. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2024.
- Investment Income: $16,304
- Program Service Revenue: $1,535
- Gross Receipts: $9,396,671
Assets and Liabilities:
- Total Assets: $7,695,594
- Total Liabilities: $608,341
- Net Assets: $7,087,253
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Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
CERTIFIED TOURISM AMBA
Revenue
$1,535
Organization Details
Founding Year
2005
Principal Officer
Claudia Vecchio
Website
www.sonomacounty.comNTEE Category
Code: S41 - Community improvement
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