Overview
What is Recreational Boating And Fishing Foundation?
The Recreational Boating and Fishing Foundation (RBFF) is a nonprofit organization based in Alexandria, Virginia. Its primary mission is to boost participation in recreational boating and fishing by attracting new audiences through a nationwide marketing and communications campaign. Using the Take Me Fishing brand, RBFF raises awareness, addresses negative stereotypes, and encourages consideration, trial, and eventual engagement in these activities. The Take Me Fishing website is a significant component, featuring responsive design, optimized state information, how-to videos, and a resource center for stakeholders. The foundation's alliances with various organizations, such as the Walt Disney World Resort, US Fish and Wildlife Service, and Fishing League Worldwide, expand their reach to engage a greater number of consumers. In FY23, female and Hispanic participants reached 19.8 million and 5.1 million, respectively, representing a 2% and 7% increase from the previous year. RBFF aims to increase public awareness and appreciation of the importance of protecting, conserving, and restoring the nation's aquatic natural resources through an informed, consensus-based national outreach strategy.
Official website here: www.takemefishing.org
What are the reviews and ratings of this charity?
Charity Navigator Rating: 86% (Three-Star out of Four Stars)
The Recreational Boating and Fishing Foundation has received an overall score of 86%, indicating a solid level of accountability and financial responsibility. The organization boasts a fully independent board with 100% of its members meeting independence criteria, which enhances its governance structure. Additionally, the foundation performs well in its financial oversight, with no material diversions of assets, a comprehensive audit and oversight committee, and a strong program expense ratio of 92.32%.
The organization has established robust policies, including conflict of interest and whistleblower protections, which contribute to its transparency and ethical operation. The presence of documented board meeting minutes and accessible tax forms on its website further supports a commitment to accountability. However, the foundation has a liabilities to assets ratio of 68.63%, which is a potential area for concern, as it may indicate a reliance on liabilities to fund operations.
Overall, the Recreational Boating and Fishing Foundation demonstrates strong governance and effective program implementation, but stakeholders may want to monitor its financial liabilities for long-term sustainability.
This AI summary has been generated from information found on Charity Navigator.
Is Recreational Boating And Fishing Foundation legitimate?
Recreational Boating And Fishing Foundation is a legitimate nonprofit organization registered as a 501(c)(3) entity. Recreational Boating And Fishing Foundation submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $951,150
Professional Fundraising Fees: $0
Other Salaries and Wages: $1,258,927
For more financial information, click here
Official website here: www.takemefishing.org
What is the mission statement of Recreational Boating And Fishing Foundation?
The Recreational Boating and Fishing Foundation aims to increase participation in recreational angling and boating, thereby increasing public awareness and appreciation for the need to protect, conserve, and restore the nation's aquatic natural resources. The organization implements a national outreach strategy to recruit new audiences and motivate them to enjoy boating and fishing. The Take Me Fishing brand is at the core of their efforts, reaching and inspiring millions through various channels, including their website, TV, social media, and events. In 2022, with the "Get On Board" campaign, they managed to increase participation in fishing to over 54.5 million individuals, a 4% increase from the previous year. The Take Me Fishing website, featuring optimized design and easy-to-find resources, serves as a central hub for stakeholders. The foundation also collaborates with various allies to expand their reach and engage a greater number of consumers.
Official website here: www.takemefishing.org
Who is the CEO of Recreational Boating And Fishing Foundation?
David Chanda is the President/Ceo of Recreational Boating And Fishing Foundation. The CEO's salary of Recreational Boating And Fishing Foundation is $136,154 and their total compensation is $156,529.
Official website here: www.takemefishing.org
What is the revenue of Recreational Boating And Fishing Foundation?
Recreational Boating And Fishing Foundation's revenue in 2023 was $14,435,169.
Official website here: www.takemefishing.org
Who are the executives of Recreational Boating And Fishing Foundation and what are their salaries?
The average compensation at Recreational Boating And Fishing Foundation during 2023 was $110,504. There are 20 employees at Recreational Boating And Fishing Foundation.
Here are 39 key members and their salaries (Recreational Boating And Fishing Foundation's CEO's salary is $136,154 and their total compensation is $156,529):
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- Compensation: $136,154
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- Other: $20,375
Official website here: www.takemefishing.org
Where can I find the form 990 for Recreational Boating And Fishing Foundation?
Recreational Boating And Fishing Foundation's most recent form 990 was submitted in 2023 and can be accessed here.
Official website here: www.takemefishing.org
Learn more at the official website: www.takemefishing.org
Mission Statement of Recreational Boating And Fishing Foundation
The Recreational Boating and Fishing Foundation (RBFF) is a nonprofit organization committed to increasing participation in recreational angling and boating. With a mission to protect, conserve, and restore the nation's aquatic natural resources, RBFF aims to raise public awareness and appreciation for these valuable assets.
To achieve this goal, RBFF implements a national outreach strategy designed to attract new audiences to the sports of boating and fishing. Through a marketing and communications campaign, the organization dispels negative stereotypes and encourages consideration, trial, and ultimately, participation. The RBFF brand, "Take Me Fishing," carries these messages and reaches millions of people through various channels, including television, video, social media, and events.
The Take Me Fishing website serves as the backbone of the brand, featuring optimized content for all screen sizes and formats, state information, how-to videos, and a resource center for stakeholders. The Places to Fish and Boat map includes public fishing and boating spots, nearby marinas, license vendors, and bait shops.
RBFF's alliances with select third parties, such as Walt Disney World Resort and Disney Media Group, enable the organization to expand its reach and influence. Other partnerships with the U.S. Fish and Wildlife Service, U.S. Forest Service, National Park Service, Bureau of Land Management, NOAA, and Fishing League Worldwide produce over 1,500 consumer-event uploads to the Take Me Fishing website each year.
In the fiscal year 2023, RBFF reported strong participation among key target audiences. Female participants reached 19.8 million, and 5.1 million Hispanics participated in fishing, representing 2% and 7% increases, respectively, over the previous year.
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Impact
October, 2024
The Recreational Boating and Fishing Foundation (RBFF) has made a significant impact on recreational angling and boating participation across the United States. Through its strategic consumer engagement programs and campaigns, RBFF has successfully recruited new audiences to these activities, fostering a growing appreciation for aquatic natural resources and the importance of their conservation.
One of the flagship initiatives, the "Take Me Fishing" brand, serves as a powerful platform to promote awareness of fishing and boating among the general public. Its various outreach efforts, including advertisements, public service announcements, and social media engagement, have motivated millions to explore and engage in these recreational activities. Notably, participation surged to 54.5 million individuals in 2022, reflecting a 4% increase from the previous year, showcasing the effectiveness of their initiatives in boosting involvement.
RBFF’s commitment to enhancing digital engagement is exemplified by the enhancements made to the TakeMeFishing.org website. This resource not only offers a wealth of information on fishing and boating but also features interactive tools like a map of public fishing and boating spots, facilitating easier access for users. Collaborations with major organizations, including the U.S. Fish and Wildlife Service and national parks, further amplify their reach, enabling thousands of consumer events to be coordinated and advertised annually.
The foundation's initiatives have also proven effective in engaging diverse demographics, with notable participation among women and Hispanic communities, demonstrating an inclusive approach in outreach efforts. The alliance with Walt Disney World Resort illustrates the innovative strategies employed to capture the attention of multicultural families, significantly enhancing public engagement.
Through these efforts, RBFF is not only increasing participation in recreational boating and fishing but also fostering a community that values and seeks to protect aquatic environments, ensuring their sustainability for future generations.
This information is meant to be a general summary of Recreational Boating And Fishing Foundation. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2023.
- Investment Income: $8,630
- Gross Receipts: $14,435,169
Assets and Liabilities:
- Total Assets: $2,384,468
- Total Liabilities: $1,848,790
- Net Assets: $535,678
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Organization Details
Founding Year
1998
Phone
(703) 519-0013Principal Officer
David Chanda
Main Address
500 MONTGOMERY STREET 300, ALEXANDRIA, VA, 22314
Website
www.takemefishing.orgNTEE Category
Code: M40 - Public safety
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