Color Marketing Group

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 526055100 ✦ Alexandria, VA ✦ Designated as a 501(c)(6)

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Overview

What is Color Marketing Group?

Color Marketing Group is an international nonprofit association, comprising approximately 300 color designers worldwide. Based in Alexandria, Virginia, these professionals forecast color trends up to 18 months ahead for various industries and services. Their mission is to create accurate and relevant color and trend forecast information, fostering global connections among color professionals who share a common passion. The Color Marketing Group's activities extend to various consumer and residential products, such as transportation, visual communications, technology, home, and consumer goods, among others. Their ultimate goal is to promote the use of color in products and services.


Official website here: www.colormarketing.org

Is Color Marketing Group legitimate?

Color Marketing Group is a legitimate nonprofit organization registered as a 501(c)(6) entity. Color Marketing Group submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $173,844
Professional Fundraising Fees: $0
Other Salaries and Wages: $0

For more financial information, click here


Official website here: www.colormarketing.org

What is the mission statement of Color Marketing Group?

The Color Marketing Group, an international association of approximately 300 color designers, is dedicated to creating accurate and relevant color and trend forecast information. Their mission is to connect these professionals in their shared passion, providing color predictions 18 months or more in advance for various industries, manufactured products, and services. These industries range from transportation and visual communications to healthcare, hospitality, retail, and public spaces, encompassing sectors such as consumer goods, fashion, and technology.


Official website here: www.colormarketing.org

Who is the CEO of Color Marketing Group?

Sharon Griffis is the Executive Director of Color Marketing Group.


Official website here: www.colormarketing.org

What is the revenue of Color Marketing Group?

Color Marketing Group's revenue in 2022 was $357,739.


Official website here: www.colormarketing.org

Who are the executives of Color Marketing Group and what are their salaries?

The average compensation at Color Marketing Group during 2022 was $173,844. There is 1 employee and 50 volunteers at Color Marketing Group.


Here are 17 key members and their salaries:


Sharon Griffis (Executive Director)
  • Compensation: $144,551
  • Related: $0
  • Other: $29,727
Peggy Van Allen (President)
  • Compensation: $0
  • Related: $0
  • Other: $0
Montaha Hidefi (Vp Color Forecasting)
  • Compensation: $0
  • Related: $0
  • Other: $0
Paula Leonard (Vp Communications)
  • Compensation: $0
  • Related: $0
  • Other: $0
Stephanie Dycha (Vp Marketing)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jody Slingluff (Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Judith Van Vliet (Immediate Past President)
  • Compensation: $0
  • Related: $0
  • Other: $0
Alicia Keshishian (Secretary)
  • Compensation: $0
  • Related: $0
  • Other: $0
Susan Hayes Hoover (Vp Membership)
  • Compensation: $0
  • Related: $0
  • Other: $0
Susan Beiser (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lora Di Fabio (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Monika Haag (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Doty Horn (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lisa Galavotti-Rea (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Samantha Maclean (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Kiki Redhead (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Antonella Ruiz (Board Of Director Member)
  • Compensation: $0
  • Related: $0
  • Other: $0


Official website here: www.colormarketing.org

Where can I find the form 990 for Color Marketing Group?

Color Marketing Group's most recent form 990 was submitted in 2022 and can be accessed here.


Official website here: www.colormarketing.org

Learn more at the official website: www.colormarketing.org

Mission Statement of Color Marketing Group

The Color Marketing Group, an international association of approximately 300 color designers, is committed to a mission that involves creating accurate and pertinent color and trend forecast information. By connecting global color professionals with their shared passion, this not-for-profit organization aims to forecast colors 18 months or more in advance for various industries, manufactured products, and services. These forecasts cover a wide range of consumer and residential products, such as transportation, visual communications, technology, home, consumer goods, juvenile products, fashion, action/recreation, healthcare, hospitality/entertainment, office, retail, and public spaces. The Color Marketing Group plays a vital role in anticipating and influencing color trends, thereby contributing to the development of products and services that resonate with contemporary consumer preferences.

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Impact




October, 2024

Color Marketing Group significantly influences the way color is utilized across various industries by providing invaluable color forecasting and trend insights. With a network of 300 color designers, CMG forecasts color trends 18 months or more in advance, impacting product design and marketing strategies in sectors such as transportation, fashion, healthcare, technology, and hospitality.

By connecting global color professionals, CMG fosters collaboration and innovation, enhancing the relevance and accuracy of color trends. These insights guide manufacturers and designers in creating products that resonate with consumer preferences and cultural shifts, ultimately shaping the visual landscape of consumer goods and services. Their mission to promote the use of color in products not only enriches aesthetic experiences but also plays a crucial role in community improvement through thoughtful design and strategic color application.




This information is meant to be a general summary of Color Marketing Group. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$357,739 (2022)
Expenses
$536,221 (2022)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Investment Income: $47
  • Program Service Revenue: $326,834
  • Gross Receipts: $357,739

Assets and Liabilities:

  • Total Assets: $329,002
  • Total Liabilities: $119,587
  • Net Assets: $209,415

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

MEMBERSHIP DUES

Revenue

$187,117

CONFERENCES & MEETINGS

Revenue

$139,330

SPONSORSHIPS

Revenue

$387

Organization Details

Founding Year

1964

Principal Officer

Sharon Griffis

Main Address

PO BOX 2497, ALEXANDRIA, VA, 22301

NTEE Category

Code: S41 - Community improvement

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