Overview
What is National Wic Association?
The National WIC Association is a nonprofit organization based in Washington D.C., specifically at 1099 14TH STREET NW, with a goal to strengthen and enhance the WIC (Special Supplemental Nutrition Program for Women, Infants, and Children) program. They execute a Recruitment and Retention Campaign, which aims to educate, enroll, and retain eligible families in the WIC program, while enhancing its positive perception. Their approach encompasses both national-level marketing efforts, such as digital and social ads, media outreach, and a centralized website, as well as collaborations with WIC staff to implement campaign marketing tools. The National Wic Association supports WIC agencies and their outreach efforts by providing them with resources, aiming to expand and sustain effective nutrition services for mothers and young children. Overall, the organization provides its members with tools and leadership to enhance the WIC program's impact.
Official website here: www.nwica.org
What are the reviews and ratings of this charity?
**National WIC Association**
**Rating: 76% (Three-Star out of Four Star Rating)**
The National WIC Association (NWA) receives a solid Three-Star rating from Charity Navigator, reflecting a strong emphasis on accountability and finance. The organization demonstrates an independent board structure and maintains a favorable liabilities to assets ratio, which indicates good financial stability. However, it faces some shortcomings, particularly in the area of financial transparency, as it did not provide financial statements during the recent fiscal year.
NWA's strengths lie in its governance, with all board members being independent and a comprehensive and engaged board size. While the organization meets various compliance benchmarks, it has room for improvement regarding operational transparency, particularly with policies related to whistleblower protections and document retention. These aspects could affect stakeholder trust and overall transparency.
User feedback from GreatNonprofits was not available, which limits insight into public sentiment and personal experiences regarding NWA's services. Overall, while the organization is well-managed financially, understanding its programmatic impact would benefit from additional transparency in financial reporting and operational policies.
This AI summary has been generated from information found on Charity Navigator.
Is National Wic Association legitimate?
National Wic Association is a legitimate nonprofit organization registered as a 501(c)(3) entity. National Wic Association submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $1,306,032
Professional Fundraising Fees: $114,000
Other Salaries and Wages: $737,035
For more financial information, click here
Official website here: www.nwica.org
What is the mission statement of National Wic Association?
The National Wic Association's mission is to equip its members with the necessary tools and leadership to enhance and sustain effective nutrition services for mothers and young children. Their primary goal is to educate, enroll, and retain eligible families in the WIC program, aiming to improve the public's perception of WIC. To accomplish this, they employ a two-pronged strategy: national-level marketing and working closely with WIC staff. At a national level, they utilize digital and social advertisements, media outreach, and a centralized website. They also support the outreach efforts of WIC agencies by providing them with various resources.
Official website here: www.nwica.org
Who is the CEO of National Wic Association?
Georgia Machell is the Chair of National Wic Association. The CEO's salary of National Wic Association is $0 and their total compensation is $0.
Official website here: www.nwica.org
What is the revenue of National Wic Association?
National Wic Association's revenue in 2022 was $7,861,705.
Official website here: www.nwica.org
Who are the executives of National Wic Association and what are their salaries?
The average compensation at National Wic Association during 2022 was $70,451. There are 29 employees and 37 volunteers at National Wic Association.
Here are 29 key members and their salaries (National Wic Association's CEO's salary is $0 and their total compensation is $0):
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- Other: $18,888
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- Compensation: $649,194
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- Other: $18,888
- Compensation: $135,773
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- Other: $1,927
Official website here: www.nwica.org
Where can I find the form 990 for National Wic Association?
National Wic Association's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.nwica.org
Learn more at the official website: www.nwica.org
Mission Statement of National Wic Association
The National Wic Association, a nonprofit organization, aims to support its members in expanding and sustaining effective nutrition services for mothers and young children. Their mission is to equip these members with necessary tools and leadership, enabling them to educate, enroll, and retain eligible families in the WIC program. The Association seeks to enhance the positive perception of WIC, thereby increasing its reach and impact.
To achieve these objectives, the National Wic Association has launched a Recruitment and Retention Campaign. This campaign provides participating states with a unified WIC brand, paid marketing opportunities, and technical assistance to implement marketing tools. The Association employs a two-pronged approach to accomplish these goals, combining national-level marketing and close collaboration with WIC staff. At a national level, the campaign focuses on digital and social ads, media outreach, and a centralized website. By supporting WIC agencies and their outreach efforts with various resources, the National Wic Association bolsters their efforts to educate, enroll, and retain families in the WIC program.
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Impact
July, 2024
The National Wic Association's impact is significant in promoting the recruitment and retention of eligible families in the WIC program. Through its recruitment and retention campaign, the organization educates, enrolls, and retains eligible families while also enhancing the positive perception of WIC. By providing a unified WIC brand to participating states, offering paid marketing opportunities, and providing technical assistance, the National Wic Association plays a key role in expanding and sustaining effective nutrition services for mothers and young children. Through national-level marketing efforts, digital and social ads, media outreach, and the centralized website, the organization supports WIC agencies in their outreach efforts, ultimately benefiting communities across the country.
This information is meant to be a general summary of National Wic Association. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Investment Income: $410,564
- Program Service Revenue: $3,169,594
- Gross Receipts: $9,559,577
Assets and Liabilities:
- Total Assets: $10,380,230
- Total Liabilities: $3,567,881
- Net Assets: $6,812,349
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Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
RECRUITMENT & RET.
Revenue
$1,709,059
CONFERENCE
Revenue
$1,368,801
LEADERSHIP ACADEMY
Revenue
$64,000
PROGRAM SERVICE REV.
Revenue
$27,734
Organization Details
Founding Year
1985
Phone
(202) 232-5492Principal Officer
Georgia Machell
Main Address
1099 14TH STREET NW, WASHINGTON, DC, 20005
Website
www.nwica.orgNTEE Category
Code: W70Z - Public benefit
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