Oklahoma Beef Council

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 510165798 ✦ Oklahoma city, OK ✦ Designated as a 501(c)(5)

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Overview

What is Oklahoma Beef Council?

The Oklahoma Beef Council is a nonprofit organization with a mission to positively impact Oklahoma's farming and ranching families and the broader beef community. Their primary objective is to boost demand for beef in both domestic and international markets. They achieve this by releasing educational and inspiring videos, which garnered over 5 million views in Oklahoma at a cost of just a penny per view. The council also collaborated with an Oklahoma social media influencer to promote these videos, resulting in 7.5 million engagements. Furthermore, they sponsored a pediatric nutrition researcher who discussed the importance of meeting children's nutritional needs and provided practical tips at the Oklahoma Academy of Family Physicians. Additionally, the council educated members of the Oklahoma State University football team about the benefits of beef in a balanced diet through their 'Build Your Base with Beef' program. With a workforce of five individuals, Oklahoma Beef Council continues to promote the value of beef as a healthy dietary choice.


Official website here: www.oklabeef.org

Is Oklahoma Beef Council legitimate?

Oklahoma Beef Council is a legitimate nonprofit organization registered as a 501(c)(5) entity. Oklahoma Beef Council submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $123,571
Professional Fundraising Fees: $0
Other Salaries and Wages: $201,721

For more financial information, click here


Official website here: www.oklabeef.org

What is the mission statement of Oklahoma Beef Council?

The Oklahoma Beef Council's mission is centered around enhancing demand for beef in both domestic and international markets. In pursuit of this goal, the council engages in various activities designed to strengthen beef's appeal. Their strategies include the release of educational videos showcasing the care given to cattle by farmers and ranchers. These videos, which have garnered significant views, have been instrumental in promoting beef consumption. The council has also collaborated with social media influencers to amplify their message, resulting in substantial engagement. Furthermore, the council has supported research on pediatric nutrition, emphasizing the importance of meeting nutritional needs in early childhood. Additionally, they have educated athletes from the Oklahoma State University football team about the health benefits of beef.


Official website here: www.oklabeef.org

Who is the CEO of Oklahoma Beef Council?

Heather Buckmaster is the Chairman of Oklahoma Beef Council.


Official website here: www.oklabeef.org

What is the revenue of Oklahoma Beef Council?

Oklahoma Beef Council's revenue in 2022 was $4,634,376.


Official website here: www.oklabeef.org

Who are the executives of Oklahoma Beef Council and what are their salaries?

The average compensation at Oklahoma Beef Council during 2022 was $65,058. There are 5 employees and 35 volunteers at Oklahoma Beef Council.


Here are 10 key members and their salaries:


Monte Tucker (Chairman)
  • Compensation: $0
  • Related: $0
  • Other: $0
Melody Varner (Vice Chairman)
  • Compensation: $0
  • Related: $0
  • Other: $0
Leanne Van Der Laan (Sectretary/Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Russell Boles (Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Nikki Callison (Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Chuck Coffey (Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jordan Davis Cook (Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jess Kane (Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Brett Morris (Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Heather Buckmaster (Executive Director)
  • Compensation: $103,267
  • Related: $0
  • Other: $19,910


Official website here: www.oklabeef.org

Where can I find the form 990 for Oklahoma Beef Council?

Oklahoma Beef Council's most recent form 990 was submitted in 2022 and can be accessed here.


Official website here: www.oklabeef.org

Learn more at the official website: www.oklabeef.org

Mission Statement of Oklahoma Beef Council

Oklahoma Beef Council, a nonprofit organization, aims to make a positive impact on Oklahoma's farming and ranching families and the broader beef community. Their mission is centered around strengthening beef demand in both domestic and international marketplaces. By executing various programs, the council works diligently to achieve this goal.

One of the strategies employed by Oklahoma Beef Council is the production of educational and inspiring videos. These videos showcase the care and dedication of Oklahoma's beef farmers and ranchers, reaching an impressive 109,908 video views. The council was able to extend the reach of these videos further, amassing over 5 million views in Oklahoma at a cost-effective rate of a penny per view. Furthermore, Oklahoma Beef Council partnered with a local social media influencer, resulting in an impressive 7.5 million engagements with the videos.

In addition to these digital initiatives, Oklahoma Beef Council also engages directly with various communities. For instance, they sponsored a pediatric nutrition researcher who spoke on the importance of meeting nutritional needs during early childhood and provided practical tips for doing so. The council also had the opportunity to educate members of the Oklahoma State University football team about the benefits of beef in a healthy diet through the Build Your Base with Beef program. These efforts demonstrate Oklahoma Beef Council's commitment to promoting beef, not just as a product, but as a vital component of a balanced diet.

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Impact




October, 2024

The Oklahoma Beef Council plays a crucial role in enhancing the beef industry by fostering demand for beef both domestically and globally. Their initiatives are strategically designed to support Oklahoma’s farming and ranching families while promoting the greater beef community.

Through impactful video campaigns, the Council has successfully engaged consumers by showcasing the dedication of beef farmers and ranchers in caring for their cattle. These videos have reached nearly 110,000 views, and the Council's wider educational efforts achieved over 5 million views at a remarkably low cost per view, demonstrating an efficient use of resources to inform the public.

Collaborations with social media influencers have further amplified their message, resulting in 7.5 million engagements that connect the community more deeply with the values and benefits of beef. Educational outreach, such as sponsoring pediatric nutrition researchers, highlights the importance of beef in early childhood nutrition, and initiatives like the "Build Your Base with Beef" program educate young athletes on the dietary benefits of beef.

Overall, the Oklahoma Beef Council is a vital force in promoting beef as a nutritious food source, strengthening consumer confidence, and driving demand in the marketplace, thereby contributing positively to the local economy and the vitality of the beef sector.




This information is meant to be a general summary of Oklahoma Beef Council. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$4,634,376 (2022)
Expenses
$4,598,935 (2022)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Investment Income: $4,408
  • Program Service Revenue: $4,625,290
  • Gross Receipts: $4,634,376

Assets and Liabilities:

  • Total Assets: $1,855,156
  • Total Liabilities: $636,161
  • Net Assets: $1,218,995

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

ASSESSMENT REVENUE

Revenue

$4,625,290

Organization Details

Founding Year

1991

Principal Officer

Heather Buckmaster

Main Address

3140 W BRITTON ROAD SUITE B, OKLAHOMA CITY, OK, 73120

NTEE Category

Code: K20 - Food

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