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Institute For Truth In Marketing Inc

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 473475721 ✦ Washington, DC ✦ Designated as a 501(c)(4)

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Overview

What is Institute For Truth In Marketing Inc?

The Institute for Truth in Marketing Inc. is a nonprofit organization dedicated to combating misleading advertising in the dietary supplement industry. They engage in thorough investigations and legal proceedings to rectify any false claims made about dietary supplements, working towards promoting accuracy and transparency in this field. Their mission is centered around upholding truth and honesty in marketing practices, thereby protecting consumers from misleading information.

Is Institute For Truth In Marketing Inc legitimate?

Institute For Truth In Marketing Inc is a legitimate nonprofit organization registered as a 501(c)(4) entity. Institute For Truth In Marketing Inc submitted a form 990EZ, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.

What is the mission statement of Institute For Truth In Marketing Inc?

The Institute for Truth in Marketing Inc. is dedicated to combating misleading advertising in the realm of dietary supplements. Their primary mission involves conducting investigations and initiating legal proceedings to correct any false claims made regarding these supplements. The ultimate goal is to set the record straight and ensure consumers are provided with accurate information about the dietary supplements they choose to use.

What is the revenue of Institute For Truth In Marketing Inc?

Institute For Truth In Marketing Inc's revenue in 2020 was $94,091.

Who are the executives of Institute For Truth In Marketing Inc and what are their salaries?

There is 1 key member and their salary:


Jared E Zecco (President)
  • Compensation: $8,454
  • Related: $0
  • Other: $0
Where can I find the form 990EZ for Institute For Truth In Marketing Inc?

Institute For Truth In Marketing Inc's most recent form 990EZ was submitted in 2020 and can be accessed here.

Mission Statement of Institute For Truth In Marketing Inc

The Institute for Truth in Marketing Inc is dedicated to a significant mission. This nonprofit organization specializes in the investigation and prosecution of misleading advertising within the dietary supplement sector. Their primary objective is to rectify any false claims made about dietary supplements through litigation. By taking on this critical role, the Institute for Truth in Marketing Inc works to ensure accuracy in the advertising of dietary supplements, thereby protecting consumers from potential harm or misinformation.

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Impact




October, 2024

The Institute For Truth In Marketing Inc plays a crucial role in combating misleading practices in the dietary supplement industry. By investigating and prosecuting false advertising, the organization seeks to hold companies accountable for deceptive claims that can mislead consumers about health benefits and product efficacy. Through its litigation efforts, it works to rectify instances of false advertising, promoting transparency and honesty in marketing practices. This not only protects consumers but also helps to foster a more trustworthy marketplace for dietary supplements. Its focus on investigation and legal action serves as a deterrent against dishonest advertising, ultimately contributing to better informed consumer choices and enhanced public health standards.




This information is meant to be a general summary of Institute For Truth In Marketing Inc. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$94,091 (2020)
Expenses
$84,601 (2020)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2020.

  • Program Service Revenue: $94,091
  • Gross Receipts: $94,091

Assets and Liabilities:

  • Total Assets: $16,447
  • Total Liabilities: $3,765
  • Net Assets: $12,682

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Organization Details

Principal Officer

Jared E Ze

NTEE Category

Code: K05 - Food

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