Overview
What is Visit Big Sky?
Visit Big Sky is a nonprofit organization based in Big Sky, Montana. Its primary focus is to market and manage the community as a tourist destination, particularly in light of its newfound popularity due to outdoor activities and the TV show Yellowstone. The organization aims to lessen the impact of the visitor economy while educating both visitors and residents on responsible tourism practices. VBS collects data to better understand the challenges the community faces, such as housing shortages linked to short-term rentals. Their marketing campaigns target repeat visitors, focusing on key cities like Dallas, New York, Minneapolis, Los Angeles, Atlanta, and Seattle. They promote Big Sky as an ideal base for exploring Yellowstone National Park, emphasizing its proximity to the park's west entrance.
Official website here: www.visitbigsky.com
Is Visit Big Sky legitimate?
Visit Big Sky is a legitimate nonprofit organization registered as a 501(c)(6) entity. Visit Big Sky submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $0
Professional Fundraising Fees: $0
Other Salaries and Wages: $0
For more financial information, click here
Official website here: www.visitbigsky.com
What is the mission statement of Visit Big Sky?
Visit Big Sky, serving as the community's official destination management and marketing organization, strives to foster the growth of Big Sky's economy by promoting authentic tourism experiences. Through research and collaborative efforts with stakeholders, they aim to balance the needs of tourists and residents, ensuring the sustainability of the community's quality of life. In 2022, their focus was on destination management, addressing the challenges posed by Big Sky's popularity, particularly due to the TV show Yellowstone and the increase in short-term rentals. The organization collects data to understand and address these challenges, such as housing issues, and has launched marketing campaigns to attract previous visitors, focusing on key destinations like Dallas, New York, Minneapolis, Los Angeles, Atlanta, and Seattle. Their proximity to Yellowstone National Park is also highlighted, encouraging visitors to stay in Big Sky and explore the park.
Official website here: www.visitbigsky.com
Who is the CEO of Visit Big Sky?
Stacie Mesuda is the Chair of Visit Big Sky. The CEO's salary of Visit Big Sky is $0 and their total compensation is $119,712.
Official website here: www.visitbigsky.com
What is the revenue of Visit Big Sky?
Visit Big Sky's revenue in 2022 was $1,265,070.
Official website here: www.visitbigsky.com
Who are the executives of Visit Big Sky and what are their salaries?
There 10 volunteers at Visit Big Sky.
Here are 11 key members and their salaries (Visit Big Sky's CEO's salary is $0 and their total compensation is $119,712):
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- Related: $116,352
- Other: $3,360
Official website here: www.visitbigsky.com
Where can I find the form 990 for Visit Big Sky?
Visit Big Sky's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.visitbigsky.com
Learn more at the official website: www.visitbigsky.com
Mission Statement of Visit Big Sky
Visit Big Sky, serving as the community's official destination management and marketing organization, is dedicated to driving the development and promotion of genuine tourism experiences. By leveraging research and stakeholder collaboration, Visit Big Sky aims to grow the local economy while upholding the need to maintain a satisfactory quality of life for its residents. The organization's mission is twofold: firstly, to market Big Sky as an attractive destination for outdoor enthusiasts worldwide, and secondly, to focus on destination management in 2022, especially considering the surge in popularity driven by the TV show Yellowstone and the COVID-19 pandemic.
In light of Big Sky's growing popularity, Visit Big Sky recognizes the need to mitigate the impact of the visitor economy. To achieve this, the organization gathers data to understand and address the challenges the community faces, such as housing issues related to short-term rentals. By utilizing data-driven approaches, Visit Big Sky is committed to finding solutions to tourism-related problems, ensuring the sustainable growth of the community.
Moreover, Visit Big Sky's marketing efforts are geared towards attracting former visitors to the area. This strategy not only saves resources but also targets specific destinations, such as Dallas, New York, Minneapolis, Los Angeles, Atlanta, and Seattle, where a significant number of visitors originate from. In 2022, the organization emphasized the proximity of Big Sky to Yellowstone National Park, promoting the idea of staying in Big Sky and exploring the park, which is only an hour's drive away. This strategy aims to position Big Sky as an ideal base for exploring the park, ultimately enhancing the overall visitor experience.
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Impact
October, 2024
Visit Big Sky plays a crucial role in the local economy and community by leading destination management and marketing initiatives that promote authentic tourism experiences. Its efforts focus on enhancing the visitor experience while also addressing the challenges that arise from increased tourism, especially as a result of the area's rising popularity, influenced notably by the show "Yellowstone" and the impacts of COVID-19.
By collecting and analyzing data, Visit Big Sky has identified critical issues, such as the correlation between short-term rentals and housing challenges. This data-driven approach allows for informed strategies to mitigate the negative impacts of the growing visitor economy on local residents and infrastructure.
In 2022, the organization shifted its focus toward destination management, aiming to educate both visitors and residents on sustainable practices that respect the community and its natural surroundings. This includes creating marketing campaigns aimed at re-engaging past visitors from targeted cities like Dallas, New York, Minneapolis, and others, highlighting Big Sky’s proximity to Yellowstone National Park as a key attraction.
Through stakeholder collaboration, Visit Big Sky actively works to ensure that tourism growth benefits the local economy while maintaining the quality of life for residents. Their initiatives contribute to community improvement by balancing economic vitality with the preservation of local culture and environment.
This information is meant to be a general summary of Visit Big Sky. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Investment Income: $13
- Program Service Revenue: $22,500
- Gross Receipts: $1,265,070
Assets and Liabilities:
- Total Assets: $903,784
- Total Liabilities: $30,421
- Net Assets: $873,363
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Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
OFFICIAL VISITOR GUIDE
Revenue
$18,500
SPONSORSHIP
Revenue
$4,000
Organization Details
Founding Year
2013
Phone
(406) 995-3000Principal Officer
Stacie Mesuda
Main Address
PO BOX 160100, BIG SKY, MT, 59716
Website
www.visitbigsky.comNTEE Category
Code: S30 - Community improvement
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