Overview
What is Burbank Hospitality Association?
Burbank Hospitality Association is a self-imposed special benefit assessment district, established primarily by local hoteliers. Based in Burbank, California, its mission is to leverage funds for marketing and promoting the city as an attractive tourist destination. The association, governed by a diverse board of directors, comprises 18 hotels with a combined total of 2,569 rooms or more. Around 55% of its annual operating budget is allocated towards marketing and promotional activities, aiming to increase visitor numbers and hotel occupancy rates. This in turn creates a ripple effect, benefiting local restaurants, retailers, and theaters by encouraging visitors to spend their money in the area. The association maintains the tourism website www.visitburbank.com and conducts national advertising campaigns in California and the North West.
Official website here: www.visitburbank.com
Is Burbank Hospitality Association legitimate?
Burbank Hospitality Association is a legitimate nonprofit organization registered as a 501(c)(6) entity. Burbank Hospitality Association submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
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For more financial information, click here
Official website here: www.visitburbank.com
What is the mission statement of Burbank Hospitality Association?
The Burbank Hospitality Association is a self-imposed special benefit assessment district, primarily composed of 18 hotels with over 2,569 rooms. Its primary mission is to leverage funds for marketing and promoting Burbank as a premier tourist destination. This initiative is aimed at attracting more visitors to the city, which in turn is expected to boost hotel occupancy rates. By increasing visitor numbers and occupancy rates, the association hopes to create a multiplier effect, encouraging visitors to spend their money at local restaurants, retailers, and theaters. The organization's annual operating budget allocates approximately 55% towards marketing and promotional activities.
Official website here: www.visitburbank.com
Who is the CEO of Burbank Hospitality Association?
Nerissa Sugars is the Chair of Burbank Hospitality Association.
Official website here: www.visitburbank.com
What is the revenue of Burbank Hospitality Association?
Burbank Hospitality Association's revenue in 2022 was $1,172,588.
Official website here: www.visitburbank.com
Who are the executives of Burbank Hospitality Association and what are their salaries?
There 8 volunteers at Burbank Hospitality Association.
Here are 8 key members and their salaries:
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Official website here: www.visitburbank.com
Where can I find the form 990 for Burbank Hospitality Association?
Burbank Hospitality Association's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.visitburbank.com
Learn more at the official website: www.visitburbank.com
Mission Statement of Burbank Hospitality Association
The Burbank Hospitality Association serves as a self-imposed Special Benefit Assessment District, with a primary goal of leveraging funds to market and promote the city of Burbank as a top-tier tourist destination. spearheaded by local hoteliers, this organization comprises 18 hotels, totaling over 2,569 rooms, and is governed by a board of directors that reflects the diverse nature of the hospitality industry. Approximately 55% of the annual operating budget is earmarked for marketing and promotional efforts, with the ultimate aim of attracting more visitors to Burbank, which in turn increases hotel occupancy rates. This increase in visitors and higher occupancy rates sparks a ripple effect, as visitors spend their money at local restaurants, retailers, and theaters, thereby contributing to the overall growth and development of the community.
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Impact
October, 2024
The Burbank Hospitality Association plays a crucial role in enhancing the visibility and attractiveness of Burbank as a prime tourist destination. By focusing on strategic marketing and promotional efforts, the Association successfully draws more visitors to the city, which directly benefits local businesses and the hospitality industry.
With a board comprised of representatives from 18 hotels encompassing more than 2,569 rooms, the Association leverages a significant portion of its budget—55%—toward initiatives aimed at increasing tourist foot traffic and hotel occupancy rates. This strategic focus not only solidifies Burbank's position in the competitive tourism market but also stimulates economic growth within the community.
The Association maintains the tourism website, www.visitburbank.com, and runs a national advertising campaign primarily targeting California and the Northwest. By promoting Burbank’s unique offerings, the Association helps create a ripple effect: as more visitors flock to the area, they contribute to local restaurants, retailers, and theaters, thus enhancing the overall economic vitality of the region.
Ultimately, the impact of the Burbank Hospitality Association is reflected in improved occupancy rates for local hotels, increased revenue for surrounding businesses, and a thriving community enriched by tourism.
This information is meant to be a general summary of Burbank Hospitality Association. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Investment Income: $8,197
- Program Service Revenue: $1,149,391
- Gross Receipts: $1,172,588
Assets and Liabilities:
- Total Assets: $1,119,435
- Total Liabilities: $0
- Net Assets: $1,119,435
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Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
MEMBERSHIP ASSESSMENTS
Revenue
$1,044,535
OTHER INCOME
Revenue
$104,856
Organization Details
Founding Year
2011
Phone
(818) 238-5169Principal Officer
Nerissa Sugars
Main Address
PO BOX 349, BURBANK, CA, 915030349
Website
www.visitburbank.comNTEE Category
Code: S41 - Community improvement
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