Direct Selling Association

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 410659918 ✦ Washington, DC ✦ Designated as a 501(c)(6)

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Overview

What is Direct Selling Association?

The Direct Selling Association is a renowned nonprofit organization situated in Washington, D.C. With a modest workforce of 11 employees, it primarily focuses on educating the public about the direct selling industry. To achieve this goal, they organize various events such as meetings, conferences, and seminars, addressing a broad spectrum of topics relevant to direct selling companies. Their mission is to safeguard, support, and amplify the success of their member companies and the independent entrepreneurs they represent. The Direct Selling Association serves as a national association, fostering a strong and thriving direct selling sector.


Official website here: www.dsa.org

Is Direct Selling Association legitimate?

Direct Selling Association is a legitimate nonprofit organization registered as a 501(c)(6) entity. Direct Selling Association submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $2,245,413
Professional Fundraising Fees: $0
Other Salaries and Wages: $420,540

For more financial information, click here


Official website here: www.dsa.org

What is the mission statement of Direct Selling Association?

The Direct Selling Association, serving as a national trade association, is committed to safeguarding, assisting, and boosting the performance of its member direct selling companies and the independent entrepreneurs they support. Their mission, as outlined, is primarily focused on protecting and enhancing the effectiveness of these companies. To achieve this, they offer educational programs designed to broaden the understanding of the direct selling industry. This is accomplished through various meetings, conferences, and seminars covering a diverse array of topics relevant to direct selling companies. The association's activities are geared towards the betterment of its members and the individuals they represent in the direct selling sector.


Official website here: www.dsa.org

What is the revenue of Direct Selling Association?

Direct Selling Association's revenue in 2023 was $6,047,962.


Official website here: www.dsa.org

Who are the executives of Direct Selling Association and what are their salaries?

The average compensation at Direct Selling Association during 2023 was $222,163. There are 12 employees and 50 volunteers at Direct Selling Association.

Here are 41 key members and their salaries:


Joseph N Mariano (President)
  • Compensation: $661,315
  • Related: $0
  • Other: $71,838
Adolfo Franco (Secretary/ Executive Vp)
  • Compensation: $356,959
  • Related: $0
  • Other: $48,752
Melissa K Brunton (Senior Vp, Meetings & Education)
  • Compensation: $216,050
  • Related: $0
  • Other: $91,343
Brian Bennett (Senior Dir. Public Affairs)
  • Compensation: $233,731
  • Related: $0
  • Other: $68,635
Jennifer Dunleavey (Vp, Administration And Operations)
  • Compensation: $197,348
  • Related: $0
  • Other: $68,524
John Webb (Senior Legal Counsel)
  • Compensation: $172,608
  • Related: $0
  • Other: $63,040
Nancy M Burke (Vp, Membership Services)
  • Compensation: $153,184
  • Related: $0
  • Other: $77,734
Danny Lee (Chairman)
  • Compensation: $0
  • Related: $0
  • Other: $0
Kevin Guest (Immediate Past Chairman)
  • Compensation: $0
  • Related: $0
  • Other: $0
David Merriman (Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Cindy Monroe (Vice Chairman)
  • Compensation: $0
  • Related: $0
  • Other: $0
Joni Rogers-Kante (Vice Chairman)
  • Compensation: $0
  • Related: $0
  • Other: $0
Marc Ashley (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Alfredo Bala (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jill Blashack Strahan (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Nancy Bogart (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Steve Bosson (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Aaron Eddington (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Steve Fife (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Marjorie Fine (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jonathan Gelfand (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Deborah Gibbins (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jason Groves (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Dimitri Haloulos (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Asma Ishaq (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
J Andrew Law (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Heidi Leist (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Rick Libby (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Liza Maldonado (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Paulo Moledo (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ryan Montgomery (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Nathan Moore (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Randall Popelka (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ryan Reigle (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ben Riley (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ben Rogers (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Andrew Schmidt (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mark Stastny (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Connie Tang (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Andrew Treanor (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Tyler Whitehead (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0


Official website here: www.dsa.org

Where can I find the form 990 for Direct Selling Association?

Direct Selling Association's most recent form 990 was submitted in 2023 and can be accessed here.


Official website here: www.dsa.org

Learn more at the official website: www.dsa.org

Mission Statement of Direct Selling Association

The Direct Selling Association, a national trade association, is committed to safeguarding, supporting, and advancing the success of its member companies and the independent business people they represent. Its mission, as outlined, is centered around promoting the effectiveness of these entities within the direct selling industry. This organization strives to achieve this mission by providing educational programming designed to bolster the knowledge base of direct selling companies. The educational initiatives encompass a broad spectrum of topics relevant to these companies, as covered through meetings, conferences, and seminars organized by the association.

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Impact




October, 2024

The Direct Selling Association (DSA) significantly impacts the direct selling industry through its dedicated educational programming, which enhances understanding and knowledge among its members. By organizing meetings, conferences, and seminars, the DSA addresses a wide range of issues pertinent to direct selling companies, ensuring that they stay informed about industry trends, regulations, and best practices.

Furthermore, the DSA plays a crucial role in protecting and promoting the interests of both member companies and the independent business people they represent. This advocacy helps foster an environment where direct selling can thrive, benefiting the companies involved and empowering individuals to pursue entrepreneurial opportunities. The DSA's efforts contribute to community improvement by promoting ethical business practices and supporting the economic development that arises from successful direct selling enterprises.




This information is meant to be a general summary of Direct Selling Association. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$6,047,962 (2023)
Expenses
$6,535,981 (2023)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2023.

  • Investment Income: $122,830
  • Program Service Revenue: $5,837,652
  • Gross Receipts: $14,248,946

Assets and Liabilities:

  • Total Assets: $6,975,683
  • Total Liabilities: $3,596,733
  • Net Assets: $3,378,950

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

Member dues

Revenue

$4,910,175

Annual meeting

Revenue

$924,246

Educational materials

Revenue

$3,231

Organization Details

Founding Year

1978

Principal Officer

Joseph N Mariano

NTEE Category

Code: S41 - Community improvement

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