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The Parade Company

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 382684772 ✦ Detroit, MI ✦ Designated as a 501(c)(3)

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Overview

What is The Parade Company?

The Parade Company, based in Detroit, Michigan, is a charitable organization with a mission to connect people from diverse backgrounds. They achieve this by organizing the annual Thanksgiving Parade, a significant event that brings joy and creates lasting memories for the community. Beyond the parade, they also engage in educational initiatives, promoting the unique qualities of the Metro Detroit area and the state of Michigan. In addition, during their parade event, they conduct a food drive to support those in need within their community.


Official website here: www.theparade.org

Is The Parade Company legitimate?

The Parade Company is a legitimate nonprofit organization registered as a 501(c)(3) entity. The Parade Company submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $0
Professional Fundraising Fees: $146,400
Other Salaries and Wages: $0

For more financial information, click here


Official website here: www.theparade.org

What is the mission statement of The Parade Company?

The Parade Company's mission is primarily focused on bringing people together and creating memorable experiences. It operates for charitable and educational purposes, organizing and coordinating parades and civic festivals within a city, typically benefiting and educating the local community. The organization also aims to promote the attributes of its area by publicizing its programs and disseminating information, aiming to combat community deterioration, reduce government burdens, and ease neighborhood tensions.


Official website here: www.theparade.org

Who is the CEO of The Parade Company?

Anthony Michaels is the Chair of The Parade Company.


Official website here: www.theparade.org

What is the revenue of The Parade Company?

The Parade Company's revenue in 2023 was $6,315,900.


Official website here: www.theparade.org

Who are the executives of The Parade Company and what are their salaries?

There 2400 volunteers at The Parade Company.


Here are 16 key members and their salaries:


Robert G Riney (Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Daniel J Loepp (Vice-Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Matthew J Howell (Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Rod Alberts (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Van Conway (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Matthew P Cullen (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bud Denker (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Deborah I Dingell (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Linda Forte (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Eric Larson (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ryan Maibach (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sean Moran (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sandra E Pierce (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Matthew J Simoncini (Director)
  • Compensation: $0
  • Related: $0
  • Other: $0
Anthony T Michaels (President And C.E.O.)
  • Compensation: $0
  • Related: $724,600
  • Other: $0
Jessica Kaminskas (Chief Operating Officer)
  • Compensation: $0
  • Related: $202,200
  • Other: $0


Official website here: www.theparade.org

Where can I find the form 990 for The Parade Company?

The Parade Company's most recent form 990 was submitted in 2023 and can be accessed here.


Official website here: www.theparade.org

Learn more at the official website: www.theparade.org

Mission Statement of The Parade Company

The Parade Company, a nonprofit organization, is dedicated to bringing people of various backgrounds together, uniting them in celebration. Its primary mission is to function exclusively for charitable and educational purposes. The organization achieves this by sponsoring and coordinating parades and civic festivals within cities, specifically in Detroit, for the benefit, education, and enjoyment of the residents of Michigan. By doing so, The Parade Company aims to promote a positive image of the metropolitan Detroit area and the state of Michigan, combating community deterioration. Furthermore, the nonprofit works towards alleviating government burdens and lessening neighborhood tensions by publicizing its programs and disseminating information related to the attributes of the region.

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Impact




October, 2024

The Parade Company plays a vital role in fostering community spirit and cultural celebration in Detroit. By organizing America’s Thanksgiving Parade, it unites individuals from diverse backgrounds to partake in a cherished tradition, creating lasting memories for families across the region. This iconic event stands as one of Detroit's largest free attractions, providing entertainment and joy during a pivotal time of year.

Moreover, The Parade Company actively engages in initiatives such as food drives, addressing local needs and supporting those who are less fortunate within the community. Through these efforts, it not only enriches the lives of Detroit's residents but also enhances the city's overall cultural fabric. By sponsoring and coordinating parades and civic festivals, The Parade Company contributes to the education and enjoyment of Michiganders, while promoting the attributes of metropolitan Detroit as a vibrant and cohesive community.




This information is meant to be a general summary of The Parade Company. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$6,315,900 (2023)
Expenses
$3,251,174 (2023)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2023.

  • Gross Receipts: $7,519,206

Assets and Liabilities:

  • Total Assets: $6,141,546
  • Total Liabilities: $317,744
  • Net Assets: $5,823,802

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Organization Details

Founding Year

1986

Principal Officer

Anthony Michaels

Main Address

9500 MT ELLIOTT A, DETROIT, MI, 482111673

NTEE Category

Code: N520 - Recreation

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