Overview
What is American Marketing Association?
The American Marketing Association (AMA) is a significant professional organization located in Chicago, Illinois, with approximately 88 employees. Its primary mission is to serve over 250,000 individual marketers by offering continued education, networking opportunities, and financial aid. The AMA aims to be the most influential force in shaping marketing practices globally and provides individual and organizational goal planning resources for its members. With a commitment to fostering marketing knowledge worldwide, the AMA is an essential resource for marketers, educators, and students in the field.
Official website here: www.ama.org
What are the reviews and ratings of this charity?
Charity Navigator Rating: 79% (Three-Star out of Four Stars)
The American Marketing Association (AMA) has received a solid Three-Star rating from Charity Navigator, indicating a generally favorable assessment of its operations and financial practices. With a high score of 93% in Accountability & Finance, the organization showcases robust governance practices, including a fully independent board and comprehensive auditing processes, which contribute to its financial integrity.
The AMA also excels in its Culture & Community score, achieving a perfect 100%. This highlights the organization's commitment to collecting and utilizing feedback from its community effectively. Their practices around community engagement and transparency are noted as strengths, demonstrating a proactive approach to stakeholder involvement.
However, the program expense ratio at 62.35% suggests that there may be room for improvement in how much of the funds are directed toward actual programming versus administrative costs. While the organization maintains strong accountability measures, enhancing the efficiency of program funding could further bolster its overall impact.
This AI summary has been generated from information found on Charity Navigator.
Is American Marketing Association legitimate?
American Marketing Association is a legitimate nonprofit organization registered as a 501(c)(3) entity. American Marketing Association submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $1,856,250
Professional Fundraising Fees: $0
Other Salaries and Wages: $4,984,872
For more financial information, click here
Official website here: www.ama.org
What is the mission statement of American Marketing Association?
The American Marketing Association (AMA) serves as a significant force and voice shaping marketing practices globally. As a professional organization, it caters to individuals and entities engaged in marketing knowledge dissemination and development on a worldwide scale. Its mission is geared towards providing continuous education, networking opportunities, and financial aid to marketing professionals, students, and educators numbering over 250,000. This non-profit association aims to empower its members by offering resources and services to help them achieve personal and organizational objectives in marketing.
Official website here: www.ama.org
Who is the CEO of American Marketing Association?
Bennie Johnson is the CEO of American Marketing Association The CEO's salary of American Marketing Association is $79,639 and their total compensation is $83,658.
Official website here: www.ama.org
What is the revenue of American Marketing Association?
American Marketing Association's revenue in 2023 was $14,373,440.
Official website here: www.ama.org
Who are the executives of American Marketing Association and what are their salaries?
The average compensation at American Marketing Association during 2023 was $69,102. There are 99 employees and 6000 volunteers at American Marketing Association.
Here are 32 key members and their salaries (American Marketing Association's CEO's salary is $79,639 and their total compensation is $83,658):
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $79,639
- Related: $0
- Other: $4,019
- Compensation: $626,279
- Related: $0
- Other: $2,847
- Compensation: $484,847
- Related: $0
- Other: $33,874
- Compensation: $219,329
- Related: $0
- Other: $12,134
- Compensation: $197,388
- Related: $0
- Other: $16,357
- Compensation: $152,425
- Related: $0
- Other: $16,879
- Compensation: $192,088
- Related: $0
- Other: $21,336
- Compensation: $182,164
- Related: $0
- Other: $20,625
- Compensation: $142,950
- Related: $0
- Other: $22,409
- Compensation: $146,308
- Related: $0
- Other: $14,540
- Compensation: $132,347
- Related: $0
- Other: $18,124
- Compensation: $187,889
- Related: $0
- Other: $15,428
- Compensation: $134,382
- Related: $0
- Other: $13,543
Official website here: www.ama.org
Where can I find the form 990 for American Marketing Association?
American Marketing Association's most recent form 990 was submitted in 2023 and can be accessed here.
Official website here: www.ama.org
Learn more at the official website: www.ama.org
Mission Statement of American Marketing Association
The American Marketing Association (AMA), a leading professional organization, is dedicated to shaping marketing practices and knowledge on a global scale. It brings together individuals and businesses in the marketing field, providing access to valuable resources and opportunities for growth.
With a mission to be the most pertinent force in marketing around the world, the AMA offers essential services to over 250,000 marketing professionals. These services cater to individuals who work, teach, or study in the marketing domain, enabling them to expand their knowledge and advance their careers. The AMA's offerings encompass continued education, networking, and financial aid, empowering marketers to set and achieve both personal and organizational goals.
Shop smarter and support your favorite cause with the Give Freely browser extension. Save money with coupons and donate to charity with a single click. Download now!
Impact
October, 2024
The American Marketing Association (AMA) significantly impacts the marketing landscape by serving as a pivotal force in shaping marketing practices globally. With a membership exceeding 250,000 individuals engaged in marketing—whether as professionals, educators, or students—the AMA offers vital resources that enhance marketing knowledge and expertise.
By providing access to continued education and professional development, the AMA enables marketers to stay abreast of industry trends and best practices. Networking opportunities facilitate valuable connections among peers, fostering collaboration and innovation within the marketing community. Additionally, the AMA supports individual and organizational goal planning, helping members to align their marketing objectives with broader business strategies.
The organization’s commitment to community improvement further emphasizes its role in promoting ethical marketing practices and social responsibility. Through its initiatives, the AMA shapes not only marketing strategies but also contributes to the advancement of the profession as a whole, making it an essential entity in the realm of marketing education and practice.
This information is meant to be a general summary of American Marketing Association. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2023.
- Investment Income: $212,989
- Program Service Revenue: $13,914,396
- Gross Receipts: $18,207,009
Assets and Liabilities:
- Total Assets: $13,271,352
- Total Liabilities: $5,780,057
- Net Assets: $7,491,295
Want to help this charity, for free? You can click here to learn more about Give Freely
Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
PUBLISHING
Revenue
$4,554,538
ADVERTISING AND SPONSORSHIPS
Revenue
$4,371,519
COMMUNITY EVENTS
Revenue
$1,982,757
MEMBERSHIP DUES
Revenue
$1,735,215
PROFESSIONAL DEVELOPMENT
Revenue
$1,171,537
Organization Details
Founding Year
1951
Principal Officer
Bennie F Johnson
Website
www.ama.orgNTEE Category
Code: S41Z - Community improvement
If you are a representative of American Marketing Association and wish to learn more about how Give Freely can help you raise funds, please click here: https://givefreely.com/nonprofits/. Our services are offered at no cost to your organization.