Overview
What is Effie Worldwide Inc?
Effie Worldwide Inc, located in New York City, New York, is a renowned nonprofit organization dedicated to promoting and enhancing marketing effectiveness. By hosting competitions, Effie Worldwide recognizes successful marketing communication strategies through detailed case studies submitted by various companies. Their rigorous judging process, conducted by industry leaders, ensures credibility and serves as a valuable educational tool for the marketing community. Effie Worldwide's educational initiatives, under the Effie Academy, cater to marketing professionals at various stages in their careers. The Collegiate program targets undergraduate students, while the Bootcamp focuses on young professionals with 4-7 years of experience. Customized learning sessions are tailored to organizations seeking to improve their marketing effectiveness capabilities. The global organization, with over 37 employees, licenses the Effie Awards competition to more than 46 markets worldwide. This global presence allows Effie Worldwide to champion and advance the practice of marketing effectiveness, ultimately benefiting practitioners worldwide. By adhering to global standards, all licensed Effie programs aim to recognize the year's most impactful marketing communication ideas.
Official website here: www.effie.org
What are the reviews and ratings of this charity?
Charity Navigator Rating: 81% (Three-Star out of Four Star rating)
Effie Worldwide Inc has achieved a Three-Star rating from Charity Navigator, reflecting a solid score of 81%. This rating emphasizes the organization’s strong commitment to accountability and finance, as it is entirely based on this single beacon score. The organization demonstrates high standards in governance with a board composed entirely of independent members and has no reported material diversion of assets.
The nonprofit showcases excellent financial health, with 89.86% of its expenses directed towards programs, indicating a strong focus on its mission. Additionally, it has robust policies in place, including conflict of interest and whistleblower policies, which contribute to a transparent operational framework. The presence of documented board meeting minutes further enhances its accountability.
However, while the organization receives high marks in accountability, the score is derived solely from financial metrics, which may not fully represent other aspects of its impact or effectiveness. Potential supporters may want to consider looking for additional information regarding its program outcomes and community impact beyond just financial ratios.
This AI summary has been generated from information found on Charity Navigator.
Is Effie Worldwide Inc legitimate?
Effie Worldwide Inc is a legitimate nonprofit organization registered as a 501(c)(3) entity. Effie Worldwide Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $1,096,716
Professional Fundraising Fees: $0
Other Salaries and Wages: $3,187,018
For more financial information, click here
Official website here: www.effie.org
What is the mission statement of Effie Worldwide Inc?
Effie Worldwide Inc's mission is centered around championing and enhancing the practice of marketing effectiveness. The organization aims to achieve this by identifying successful examples of marketing communication effectiveness through competitions, requiring detailed case studies from companies. These case studies serve as educational tools, teaching the industry about what strategies work and why. Beyond competitions, Effie Worldwide offers various educational programs under the Effie Academy, catering to marketing professionals at different stages of their careers. Additionally, Effie Worldwide licenses its awards competition globally, operating in over 46 markets according to standardized guidelines. The goal is to honor the year's most effective marketing communications ideas that have proven results.
Official website here: www.effie.org
Who is the CEO of Effie Worldwide Inc?
Traci Alford is the Chief Execut of Effie Worldwide Inc.
Official website here: www.effie.org
What is the revenue of Effie Worldwide Inc?
Effie Worldwide Inc's revenue in 2022 was $10,058,849.
Official website here: www.effie.org
Who are the executives of Effie Worldwide Inc and what are their salaries?
The average compensation at Effie Worldwide Inc during 2022 was $115,777. There are 37 employees and 25 volunteers at Effie Worldwide Inc.
Here are 33 key members and their salaries:
- Compensation: $441,500
- Related: $0
- Other: $12,755
- Compensation: $306,279
- Related: $0
- Other: $21,731
- Compensation: $279,000
- Related: $0
- Other: $35,451
- Compensation: $124,000
- Related: $0
- Other: $27,278
- Compensation: $118,000
- Related: $0
- Other: $16,406
- Compensation: $119,446
- Related: $0
- Other: $14,576
- Compensation: $130,000
- Related: $0
- Other: $1,966
- Compensation: $124,000
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
- Compensation: $0
- Related: $0
- Other: $0
Official website here: www.effie.org
Where can I find the form 990 for Effie Worldwide Inc?
Effie Worldwide Inc's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.effie.org
Learn more at the official website: www.effie.org
Mission Statement of Effie Worldwide Inc
Effie Worldwide Inc, a renowned organization, is dedicated to championing and enhancing the practice of marketing effectiveness. Their mission is centered around improving both the techniques and professionals within the marketing sector. By doing so, they aim to set a high standard for successful marketing communications.
To accomplish this, Effie Worldwide Inc hosts the United States Effie Awards, a competition that identifies and showcases examples of effective marketing communication. This is achieved by requiring submissions of detailed case studies from various companies, which are then judged by senior executives adhering to strict guidelines. The insights gained from these case studies are then utilized to educate the industry on successful marketing strategies and their underlying principles.
In addition to the awards, Effie Worldwide Inc operates under the Effie Academy, an educational platform designed to educate marketing professionals at various stages of their careers. This includes programs for undergraduates, young professionals within the first 7 years of their careers, and customized learning sessions for organizations aiming to upgrade and improve their marketing effectiveness capabilities.
Furthermore, Effie Worldwide Inc has a global reach, with the Effie Awards competition being licensed in over 46 markets worldwide. All licensed programs operate under the global Effie Awards brand standards, honoring the year's most effective marketing communication cases and ideas that have proven to be successful.
Shop smarter and support your favorite cause with the Give Freely browser extension. Save money with coupons and donate to charity with a single click. Download now!
Impact
October, 2024
Effie Worldwide Inc. plays a pivotal role in enhancing marketing effectiveness by recognizing and promoting excellence in marketing communications. Through the United States Effie Awards, it identifies exemplary marketing campaigns that demonstrate measurable success. This competition involves rigorous judging by senior executives who evaluate detailed case studies, providing insights into what strategies work and why.
In addition to its awards program, Effie Worldwide is committed to education through the Effie Academy. It offers targeted programs that cater to marketing professionals at various stages of their careers, from undergraduates to those with several years of experience. These educational initiatives help individuals and organizations enhance their marketing effectiveness capabilities.
Moreover, Effie Worldwide has a significant international presence, licensing its awards competition across more than 46 markets globally. This extension of the Effie brand fosters a global standard for recognizing effective marketing communications, ultimately elevating the industry as a whole.
By championing best practices and offering educational resources, Effie Worldwide Inc. significantly impacts the marketing landscape, helping professionals refine their skills and strategies to achieve greater effectiveness in their campaigns.
This information is meant to be a general summary of Effie Worldwide Inc. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Investment Income: $30,193
- Program Service Revenue: $9,607,962
- Gross Receipts: $10,058,849
Assets and Liabilities:
- Total Assets: $5,824,603
- Total Liabilities: $968,682
- Net Assets: $4,855,921
Want to help this charity, for free? You can click here to learn more about Give Freely
Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
ENTRY FEE
Revenue
$5,014,411
SPONSORSHIPS
Revenue
$2,406,019
LICENSING FEE
Revenue
$1,057,318
PROGRAM EVENT FEE
Revenue
$969,735
SUBSCRIPTIONS
Revenue
$93,550
Organization Details
Founding Year
2008
Phone
(212) 913-9772Principal Officer
Traci Alford
Main Address
348 W 57TH STREET STE 131, NEW YORK, NY, 10019
Website
www.effie.orgNTEE Category
Code: S034 - Community improvement
If you are a representative of Effie Worldwide Inc and wish to learn more about how Give Freely can help you raise funds, please click here: https://givefreely.com/nonprofits/. Our services are offered at no cost to your organization.