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Good Health Ideas Inc

Learn about this cause: What are the reviews? Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 201510713 ✦ Louisville, KY ✦ Designated as a 501(c)(3)

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Overview

What is Good Health Ideas Inc?

Good Health Ideas Inc is a nonprofit organization headquartered in Louisville, Kentucky. Their primary goal is to combat colon cancer, the second deadliest cancer among both men and women, within Kentucky and Southern Indiana. They achieved this by launching a comprehensive digital marketing campaign, which included targeted email marketing, streaming OTT video ads, and online pre-roll video ads. The campaign, which ran for 3-6 months, focused on reaching out to the African American and Hispanic populations. The campaign was successful, with 2.3 million digital ads delivered, an ad click-through rate exceeding national benchmarks, and an increase in website traffic by 200%. Good Health Ideas Inc also spent a total of $40,102.38 on this program, with messages about screenings resonating particularly well with younger demographics.


Official website here: www.coloncancerpreventionproject.org

What do the Facebook reviews say about Good Health Ideas Inc?

96% of 33 reviewers on Facebook recommend Good Health Ideas Inc. Here's a summary of their insights:

Many users express appreciation for the nonprofit’s commitment to raising awareness about health issues, particularly in the context of cancer. One poignant review highlights the importance of being proactive about health, emphasizing how the organization’s initiatives can play a crucial role in educating individuals about signs and symptoms that should not be ignored.

Overall, supporters feel that Good Health Ideas Inc is making a meaningful impact in fostering awareness and encouraging conversations surrounding important health topics, underscoring the organization’s dedication to the community.


This AI summary has been generated from reviews found on Facebook.

Is Good Health Ideas Inc legitimate?

Good Health Ideas Inc is a legitimate nonprofit organization registered as a 501(c)(3) entity. Good Health Ideas Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $55,871
Professional Fundraising Fees: $0
Other Salaries and Wages: $46,844

For more financial information, click here


Official website here: www.coloncancerpreventionproject.org

What is the mission statement of Good Health Ideas Inc?

Good Health Ideas Inc's mission is centered around eliminating preventable deaths and suffering due to colon cancer. They aim to achieve this by boosting screening rates through various strategies such as education, advocacy, improving healthcare systems, and offering support to survivors. The organization's primary goal is to increase awareness about colon cancer, which is the second deadliest cancer among both men and women. They have launched digital marketing campaigns, specifically targeting the African American and Hispanic populations, to promote routine cancer screenings for younger individuals. The campaigns have proven successful with high click-through rates and increased website traffic, demonstrating the resonance of their messaging.


Official website here: www.coloncancerpreventionproject.org

Who is the CEO of Good Health Ideas Inc?

Amanda Smart is the Executive Di of Good Health Ideas Inc.


Official website here: www.coloncancerpreventionproject.org

What is the revenue of Good Health Ideas Inc?

Good Health Ideas Inc's revenue in 2022 was $277,784.


Official website here: www.coloncancerpreventionproject.org

Who are the executives of Good Health Ideas Inc and what are their salaries?

The average compensation at Good Health Ideas Inc during 2022 was $51,358. There are 2 employees and 200 volunteers at Good Health Ideas Inc.


Here are 17 key members and their salaries:


Amanda Smart (Executive Di)
  • Compensation: $55,871
  • Related: $0
  • Other: $5,913
Dino Camomot (Treasurer)
  • Compensation: $0
  • Related: $0
  • Other: $0
Janet Deark (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Katie Deppe (Secretary)
  • Compensation: $0
  • Related: $0
  • Other: $0
Scott Farnsworth (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Eric Gilliand (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Trey Hyberger (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
John Jennings (Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mary Jennings (Past Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Whitney Jones (Founder)
  • Compensation: $0
  • Related: $0
  • Other: $0
Renee Isenberg Lewis (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mike Lorch (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Stephanie Perna (Vice Chair)
  • Compensation: $0
  • Related: $0
  • Other: $0
Michael Rabkin (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mia Starcevic (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Dr Wayne Tuckson (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lannette Vandertoll (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0


Official website here: www.coloncancerpreventionproject.org

Where can I find the form 990 for Good Health Ideas Inc?

Good Health Ideas Inc's most recent form 990 was submitted in 2022 and can be accessed here.


Official website here: www.coloncancerpreventionproject.org

Learn more at the official website: www.coloncancerpreventionproject.org

Mission Statement of Good Health Ideas Inc

Good Health Ideas Inc, a nonprofit organization, is dedicated to eliminating preventable colon cancer deaths and suffering. They aim to achieve this goal by increasing screening rates among individuals through various strategies such as education, advocacy, health systems improvement, and survivor support. The organization's mission is to make a significant impact on colon cancer, which is the second deadliest cancer among both men and women.

Good Health Ideas Inc uses a multifaceted approach to achieve its mission. One of their key strategies is education, where they disseminate information about colon cancer and the importance of regular screenings to various communities. They have launched digital marketing campaigns to promote this message, particularly targeting younger populations in Louisville and Southern Indiana. Through targeted email marketing, streaming OTT video ads, and online pre-roll video ads, they have managed to deliver 2.3 million digital ads, with ad click-through rates exceeding national benchmarks.

The organization's efforts in advocacy also play a crucial role in their mission. They advocate for policies and initiatives that prioritize colon cancer screening and prevention. Their advocacy work has resulted in improved screening rates and better health outcomes for many individuals. Additionally, Good Health Ideas Inc provides support to colon cancer survivors, helping them navigate their recovery and offering resources to aid in their healing process.

In summary, Good Health Ideas Inc is a mission-driven organization that is committed to eliminating preventable colon cancer deaths and suffering. They achieve this by increasing screening rates through education, advocacy, health systems improvement, and survivor support. Their strategies have proven effective, as evidenced by their successful digital marketing campaigns and increased screening rates in the communities they serve.

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Impact




October, 2024

Good Health Ideas Inc has made a significant impact in the fight against preventable colon cancer deaths and suffering. Through a targeted digital marketing campaign launched across Kentucky and Southern Indiana, the organization effectively increased awareness and education about colon cancer—a disease that is the second deadliest cancer among both men and women.

With a specific focus on the African American and Hispanic populations, the campaign utilized innovative strategies, including targeted email marketing, streaming video ads, and online pre-roll ads. Over the course of 3-6 months, the campaign delivered an impressive 2.3 million digital ads, achieving a click-through rate that exceeded national benchmarks by 10% to 110%. This level of engagement indicates a strong resonance of the messaging related to routine cancer screenings, particularly among individuals aged 30 to 50.

The results were remarkable, as the organization experienced a 200% increase in website traffic during the campaign period, showcasing heightened interest and awareness. The strong performance of ads featuring real people or families further emphasizes the effectiveness of relatable content in reaching the targeted demographic.

By investing $40,102.38 into this campaign, Good Health Ideas Inc not only increased awareness about colon cancer but also promoted preventive screenings, which are vital for early detection and treatment. This initiative plays a crucial role in reducing the incidence of preventable colon cancer deaths and improving overall health outcomes in the communities they serve.




This information is meant to be a general summary of Good Health Ideas Inc. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$277,784 (2022)
Expenses
$212,041 (2022)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2022.

  • Gross Receipts: $342,052

Assets and Liabilities:

  • Total Assets: $174,086
  • Total Liabilities: $0
  • Net Assets: $174,086

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Organization Details

Founding Year

2004

Principal Officer

Amanda Smart

Main Address

PO BOX 4039, LOUISVILLE, KY, 40204

NTEE Category

Code: G30 - Disease

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