Media Rating Council Inc

Learn about this cause: Is it Legit? Do I like the mission? What is the CEO's salary?

EIN: 131996451 ✦ New york, NY ✦ Designated as a 501(c)(6)

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Overview

What is Media Rating Council Inc?

Media Rating Council Inc, headquartered in New York, New York, acts as a nonprofit organization focused on ensuring reliable and valid audience measurement services in the media industry. Their mission is to establish and uphold criteria for these services, administer an accreditation system, and oversee an audit process to confirm that audience measurements adhere to these standards. By doing so, they contribute to the media industry and related users, ensuring they receive trustworthy and effective audience measurement data. With a team of seven dedicated individuals, Media Rating Council Inc plays a crucial role in maintaining the integrity of audience measurements, promoting transparency, and fostering ethical practices in the media sector.


Official website here: www.mediaratingcouncil.org

Is Media Rating Council Inc legitimate?

Media Rating Council Inc is a legitimate nonprofit organization registered as a 501(c)(6) entity. Media Rating Council Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.


Heare are some key statistics you may want to consider:

Executive Compensation: $1,582,010
Professional Fundraising Fees: $0
Other Salaries and Wages: $506,609

For more financial information, click here


Official website here: www.mediaratingcouncil.org

What is the mission statement of Media Rating Council Inc?

The Media Rating Council Inc's mission is centered around ensuring reliable, valid, and effective audience measurement services for the media industry and its users. They aim to establish and update minimum disclosure and ethical criteria for these services. Furthermore, they oversee an audit system, designed to inform users about the conformity of audience measurements to the established criteria and procedures.


Official website here: www.mediaratingcouncil.org

Who is the CEO of Media Rating Council Inc?

George W Ivie is the Board Member (As Of May 2021) of Media Rating Council Inc. The CEO's salary of Media Rating Council Inc is $507,300 and their total compensation is $515,850.


Official website here: www.mediaratingcouncil.org

What is the revenue of Media Rating Council Inc?

Media Rating Council Inc's revenue in 2021 was $2,584,985.


Official website here: www.mediaratingcouncil.org

Who are the executives of Media Rating Council Inc and what are their salaries?

The average compensation at Media Rating Council Inc during 2021 was $298,374. There are 7 employees and 198 volunteers at Media Rating Council Inc.


Here are 205 key members and their salaries (Media Rating Council Inc's CEO's salary is $507,300 and their total compensation is $515,850):


Abcarian Kelly (Board Member (As Of May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Adams Kerri L (Board Member (As Of July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Aguirre Jess (Board Member (Thru April 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Almaraz Frida (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Anekstein Scott (Board Member (As Of October 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Bager Anna (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Beasley Bruce (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Blyn Barry (Board Member (As Of July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Bock Bill (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bohan Kathleen (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bordes Nathalie (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Breza Maria (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Brown Jason (Board Member (Thru November 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Browne Claire (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bruce Eric (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bureau Nicolas (Board Member (As Of April 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Burns Brian (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Busch Tim (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Bustell Mike (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Canfield Kim (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Carlin Dan (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Casey Ann (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ceniceros Marcela (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Chambers Bill (Board Member (As Of December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Chan Meg (Board Member (Thru September 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Chatterton Clarissa (Board Member (Thru March 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Chester Steve (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Church Joanne (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Cleveland Britta (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Cohen Patti (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Coletti David (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Coons Dale (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Covato Andrew (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Cowlbeck Chris (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Crawford Marci (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Cruz Idalia (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Daly Tim (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Dang Kevin (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Daniels Dave (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Das Kanishka (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Davidov Asaf (Board Member (As Of July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Defelice Lisa (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Degroote Keri (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Delauro Danielle (Board Member)
  • Compensation: $0
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  • Other: $0
Devlin Matt (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Doe Pete (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Donati Michele (Board Member (Thru June 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Doria Marcela (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Dravillas Jim (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Eng Angelina (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Favre Rob (Board Member (As Of May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Fischer Fernando (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Fishman Matthew (Board Member (Thru May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Forristal Jeremy (Board Member (Thru December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Frank Rebecca (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Friedman Frank (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Frigault Jennifer (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Fromm Juston (Board Member (As Of June 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Frydlewicz Rob (Board Member (Jan 2021 - Aug 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Fuller Katherine (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Garfield Robin (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Garza Federico (Board Member (Thru May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Gasparini Pj (Board Member (Thru May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Gerber Hadassa (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Getson Jennifer (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Gillette Jeff (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Gold Rebecca (Board Member (Thru November 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Gonzalez Juan Antonio (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Gordon Ed (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Gordon Gabe (Board Member (Thru February 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Green Matt (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Greenberg Charlie (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Guinness Shaunagh (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Haener Ken (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Hao Tao Jerry (Board Member (Thru August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Harris Elijah (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Hicks Tom (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Hughes Brian (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Huszarik Liz (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ipekci Can (Board Member (Thru November 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Isabella Ed (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jacobowitz Marshall (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Jankowski Benjamin (Board Member (Thru December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Karandikar Ashwini (Board Member (As Of April 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Kazanjian Berj (Board Member (As Of May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Kint Jason (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Kulkarni Atin (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Kutner Evan (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lacarce-Paumier Isabelle (Board Member (As Of October 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Lau Albert (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Lee Alyssa (Board Member (As Of September 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Lee Elissa (Board Member (Thru July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Leimbach Peter (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Levy Sheldon (Board Member (As Of June 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Lewis Ivonne (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Lewis Justin (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Liu Wei Tony (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Lowcock Joshua (Board Member (Thru May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Lund Ron (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Macdonald Andrea (Board Member (Thru February 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Mahkoul Charbel (Board Member (As Of June 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Malave Annette (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mannick Jamye (Board Member (As Of January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Marcus Andrew (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Martinez Daniela (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Matthews Jason (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Matus Hector (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mcafee Jodie (Board Member (Thru June 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Mcallan Bob (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mcdonald Dan (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mcnamara Barbara (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Merkel Bill (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Mi Sable (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Miller Patrick (Board Member (As Of November 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Mimura Tomomi (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Minyard Chrissy (Board Member (As Of November 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Montgomery John (Board Member (Thru March 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Moranchek Brad (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Napolitano Meredith (Board Member (Thru October 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Newman Josh (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Nuding John (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
O'Brien Tom (Board Member (As Of September 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
O'Connor Matthew (Board Member (Thru December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Okoronkwo Ikechi (Board Member (As Of February 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Palacios Alvaro (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Paskalis Louis (Board Member (Thru May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Patel Hetal (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Pattiz Norm (Board Member (Thru August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Paul Chris (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Peelle Jennifer (Board Member (June 2021 - Sept 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Perciaccante Mike (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Perzyk Tim (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Petersmarck Lynn (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Pham Paul (Board Member (As Of December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Pokorny Barbara (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Price Chris (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Provinciali Paolo (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Pulick Doug (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Radigan Christina (Board Member (Thru August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Ramesh Bharad (Board Member (As Of February 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Reed Shenan (Board Member (As October 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Rees Carol (Board Member (May 2021 - Dec 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Robert Don (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Rockwood Beth (Board Member (Thru August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Ross Matt (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Roth Chuck (Board Member (Thru May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Ryan Chris (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sampath Prema (Board Member (As Of July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Schoder Lisa (Board Member (As Of September 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Sedlarcik Peter (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Seitz Katie (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Shagrin Ceril (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Sharma Neha (Board Member (Thru August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Shiffman David (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Shinnick Debbie (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Shoolis Chris (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Silva Vieira Marcus Vinicius Da (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sirkin Kate (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Skiko Marla (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Smith Charles (Board Member (March 2021 - May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Sokol Alan (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Solari Beatriz (Board Member (As Of July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Somers Tom (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Somers Will (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Song Alex (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Spadaro John (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Spencer David (Board Member (As Of April 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Squires Tony (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Sriubas Andy (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Steele Bryan (Board Member (Thru April 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Strain Cole (Board Member (Thru February 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Stuart Greg (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Stuart Kevin (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Subramanyam Radha (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Syckucki Michael (Board Member (As Of May 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Taylor Oscar (Board Member (As Of August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Thomas Robin (Board Member (As Of October 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Tolar Tom (Board Member (Thru August 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Tucker Bill (Board Member (Thru October 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Uy Robert (Board Member (Thru December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Vokes Amy (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Wang Peggy (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Warburton Eric (Board Member (As Of January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Weber Isaac (Board Member (As Of March 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Wei Guo (Board Member (As Of September 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Weiler Adam (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Weiyi Xia (Board Member (As Of April 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
West Brad (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
White Loren (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
White Ted (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Winston Jim (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Yates Stepanie (Board Member (Thru March 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Yeremenko Wesley (Board Member (Thru July 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Youger Karen (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Yu Yiyan (Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Zayas Mitch (Board Member (As Of December 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Ziangas Tom (Board Member (Thru January 2021))
  • Compensation: $0
  • Related: $0
  • Other: $0
Heller Dr Gary (Asst. Treasurer & Board Member)
  • Compensation: $0
  • Related: $0
  • Other: $0
Ivie George (Ceo, Executive Director)
  • Compensation: $507,300
  • Related: $0
  • Other: $8,550
Gunzerath David (Svp, Associate Director)
  • Compensation: $317,200
  • Related: $0
  • Other: $38,350
Pinelli Ronald (Svp, Digital Research And Standards)
  • Compensation: $363,509
  • Related: $0
  • Other: $8,550
Torrieri Anthony (Svp, Associate Director)
  • Compensation: $300,200
  • Related: $0
  • Other: $38,350
Oliveri Laris (Media Research Audit Projects Director)
  • Compensation: $240,000
  • Related: $0
  • Other: $6,075
Gashi Albana (Executive Assistant)
  • Compensation: $143,275
  • Related: $0
  • Other: $3,756
Gonzalez Carol (Executive Assistant)
  • Compensation: $123,334
  • Related: $0
  • Other: $3,480


Official website here: www.mediaratingcouncil.org

Where can I find the form 990 for Media Rating Council Inc?

Media Rating Council Inc's most recent form 990 was submitted in 2021 and can be accessed here.


Official website here: www.mediaratingcouncil.org

Learn more at the official website: www.mediaratingcouncil.org

Mission Statement of Media Rating Council Inc

The Media Rating Council Inc, in its mission, aims to ensure that audience measurement services within the media industry are both valid and reliable. This organization plays a crucial role in setting minimum disclosure and ethical criteria for these measurement services. Additionally, the Media Rating Council Inc provides and administers an audit system designed to inform users about whether these audience measurements are conducted in accordance with the established criteria and procedures. This mission is crucial in maintaining trust and confidence in audience measurement data within the media industry and related user communities.

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Impact



October, 2024

Media Rating Council Inc plays a crucial role in ensuring that audience measurement in the media industry is valid, reliable, and effective. By establishing minimum disclosure and ethical criteria for media audience measurement services, the organization enhances transparency and trust within the industry. Its accreditation system and auditing procedures help to inform users on the accuracy and compliance of audience measurements with the established standards.

This process not only fosters accountability but also supports media companies and advertisers in making informed decisions based on credible data. As a result, Media Rating Council Inc significantly contributes to the credibility and integrity of the media measurement landscape, ultimately benefiting various stakeholders including content creators, advertisers, and consumers. Through its efforts, the council helps to create a more informed media ecosystem that can adapt and evolve in response to changing audience dynamics.



This information is meant to be a general summary of Media Rating Council Inc. Please take the time to review official sources before making any decisions based upon the content provided here.


Financials

This financial information is from Propublica.

Revenue
$2,584,985 (2021)
Expenses
$2,981,132 (2021)
Efficiency

Other financial information:

This information is from the most recently submitted tax form from this organization, which was in 2021.

  • Investment Income: $1,282
  • Program Service Revenue: $2,576,653
  • Gross Receipts: $2,584,985

Assets and Liabilities:

  • Total Assets: $4,139,238
  • Total Liabilities: $3,142,054
  • Net Assets: $997,184

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Programs

Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.

MEMBERSHIP DUES

Revenue

$2,576,653

Organization Details

Founding Year

1963

Phone

(212) 972-0300

Principal Officer

George W Ivie

Main Address

420 LEXINGTON AVENUE 343, NEW YORK, NY, 10170

Website

www.mediaratingcouncil.org

NTEE Category

Code: S40 - Community improvement

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