Overview
What is Geopath Inc?
Geopath Inc, based in New York City, is a nonprofit organization dedicated to providing standardized rating and measurement metrics for the out-of-home advertising industry. With a team of 26 employees, their primary mission is to act as an independent third party in the development and production of ratings for the out-of-home advertising sector. This endeavor enables more effective and data-driven marketing strategies for industry members.
Official website here: www.geopath.org
What are the reviews and ratings of this charity?
Geopath Inc is currently not rated by Charity Navigator as it cannot be evaluated with their typical methodology due to its status not being 501(c)(3) registered. The absence of a rating is not a reflection of the organization’s performance; it simply results from not meeting the IRS registration requirement to be assessed under Charity Navigator's Accountability & Finance criteria.
Charity Navigator notes that historical evaluations of such organizations previously emphasized financial accountability but did not consider elements like leadership and community impact. This historic data consideration adds context but does not provide current insights into Geopath Inc's efficacy or operations.
No user reviews from GreatNonprofits are available, and without such insights, a comprehensive understanding of Geopath Inc’s public engagement and impact remains limited. The lack of reviews could signify that individual user-driven feedback is simply not available or uncollected at this time.
This AI summary has been generated from information found on Charity Navigator.
What do the Facebook reviews say about Geopath Inc?
Geopath Inc has received positive feedback from those who have shared their experiences on Facebook, although the number of reviews is limited. Despite the lack of a formal rating, one review stands out, highlighting the organization's impressive vision and dedication towards advancing the industry.
The sentiment reflects a strong belief in the leadership and initiatives of Geopath Inc, showcasing an optimistic outlook for the nonprofit's future endeavors. Supporters appreciate the team’s commitment to progress, indicating that they consider the organization to be on the right path in fulfilling its mission.
Overall, the enthusiasm from early reviewers suggests a promising foundation for Geopath Inc, as they appear to inspire confidence and support from those engaged with their work.
This AI summary has been generated from reviews found on Facebook.
Is Geopath Inc legitimate?
Geopath Inc is a legitimate nonprofit organization registered as a 501(c)(6) entity. Geopath Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $1,457,101
Professional Fundraising Fees: $0
Other Salaries and Wages: $1,411,990
For more financial information, click here
Official website here: www.geopath.org
What is the mission statement of Geopath Inc?
Geopath Inc focuses on providing standardized rating metrics as an independent third party for the out-of-home (OOH) advertising industry. Their primary mission is to develop and offer measurement metrics that assess the value and effectiveness of OOH advertising structures for industry members. By acting as a neutral intermediary, Geopath Inc aims to promote transparency and consistency within the OOH advertising sector. Their metrics are designed to help advertisers optimize their campaigns and make informed decisions based on accurate and reliable data. In doing so, Geopath Inc contributes to the growth and success of the OOH advertising industry.
Official website here: www.geopath.org
Who is the CEO of Geopath Inc?
Dylan Mabin is the Director of Geopath Inc.
Official website here: www.geopath.org
What is the revenue of Geopath Inc?
Geopath Inc's revenue in 2022 was $14,438,718.
Official website here: www.geopath.org
Who are the executives of Geopath Inc and what are their salaries?
The average compensation at Geopath Inc during 2022 was $110,350. There are 26 employees at Geopath Inc.
Here are 39 key members and their salaries:
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Official website here: www.geopath.org
Where can I find the form 990 for Geopath Inc?
Geopath Inc's most recent form 990 was submitted in 2022 and can be accessed here.
Official website here: www.geopath.org
Learn more at the official website: www.geopath.org
Mission Statement of Geopath Inc
Geopath Inc, a leading independent third-party provider, is dedicated to standardizing rating and measurement metrics for the out-of-home (OOH) advertising industry. With a primary mission to act as a trusted intermediary, Geopath Inc seeks to bring objectivity and precision to the OOH market.
By developing comprehensive ratings and measurement systems, Geopath Inc empowers its members in the OOH advertising structures to make data-driven decisions. Its services encompass a wide range of metrics, ensuring a more effective and efficient advertising landscape. The organization's commitment to neutrality and transparency makes it an indispensable resource for stakeholders in the OOH industry.
Geopath Inc's role as a standard-bearer extends beyond simple rating provision. Through its expertise, the organization fosters a deeper understanding of the OOH media landscape, enabling advertisers to optimize their campaigns and reach their target audiences more effectively. Geopath Inc's commitment to continuous innovation and improvement ensures its metrics remain cutting-edge and relevant in an ever-evolving marketing landscape.
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Impact
October, 2024
Geopath Inc significantly impacts the out-of-home advertising industry by producing standardized ratings and measurement metrics that enhance the effectiveness of advertising strategies. By providing reliable data, Geopath enables advertisers to better understand audience reach and engagement, leading to more informed campaign decisions. Their role as an independent third-party provider fosters transparency and trust within the industry, ensuring that stakeholders have access to accurate information. This ultimately drives innovation and growth in out-of-home advertising, contributing to broader community improvement initiatives through enhanced visibility and engagement for local businesses and brands.
This information is meant to be a general summary of Geopath Inc. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2022.
- Program Service Revenue: $14,438,718
- Gross Receipts: $14,438,718
Assets and Liabilities:
- Total Assets: $3,663,268
- Total Liabilities: $2,858,803
- Net Assets: $804,465
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Programs
Programs are reported by nonprofits in their tax forms and are normally their tax-exempt activities.
MEMBERSHIP DUES
Revenue
$12,503,314
CONFERENCE REVENUE
Revenue
$1,570,011
PPP FORGIVABLE LOAN
Revenue
$362,120
OTHER INCOME
Revenue
$3,273
Organization Details
Founding Year
1931
Phone
(212) 972-8075Principal Officer
Dylan Mabin
Main Address
561 7TH AVENUE 12TH FLOOR, NEW YORK, NY, 100181800
Website
www.geopath.orgNTEE Category
Code: S41 - Community improvement
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