Overview
What is Cambridge Office For Tourism Inc?
Cambridge Office For Tourism Inc, located in Cambridge, Massachusetts, is a nonprofit organization dedicated to promoting tourism within the city. Utilizing funding from the Boston-Cambridge Tourism Destination Marketing District (BCTDMD), they have implemented various projects to boost tourism. These initiatives include conducting data research on past and potential visitors to determine their preferences and motivations, developing a new corporate brand for future events, executing advertising campaigns through platforms like Expedia, and offering sponsorships to local businesses such as hotels, restaurants, attractions, and retail shops. Their mission encompasses all destination marketing, public relations, and visitor services for Cambridge, Massachusetts.
Official website here: www.cambridgeusa.org
Is Cambridge Office For Tourism Inc legitimate?
Cambridge Office For Tourism Inc is a legitimate nonprofit organization registered as a 501(c)(6) entity. Cambridge Office For Tourism Inc submitted a form 990, which is a tax form used by tax-exempt organizations in the U.S., indicating its operational transparency and adherence to regulatory requirements. Donations to this organization are tax deductible.
Heare are some key statistics you may want to consider:
Executive Compensation: $334,051
Professional Fundraising Fees: $0
Other Salaries and Wages: $68,636
For more financial information, click here
Official website here: www.cambridgeusa.org
What is the mission statement of Cambridge Office For Tourism Inc?
The Cambridge Office For Tourism Inc is dedicated to providing comprehensive destination marketing, public relations, and visitor services. Their mission involves utilizing various strategies to promote the city, such as conducting research on past and potential visitors to gain insights for future branding and marketing plans. They also collaborate with agencies to develop a new corporate brand and execute advertising campaigns through platforms like Expedia, resulting in significant bookings. Furthermore, the organization offers sponsorships to local businesses, including events like the Head of the Charles Regatta and the Cambridge Jazz Festival, to boost the city's tourism industry.
Official website here: www.cambridgeusa.org
Who is the CEO of Cambridge Office For Tourism Inc?
Robyn Culbertson is the Treasurer of Cambridge Office For Tourism Inc.
Official website here: www.cambridgeusa.org
What is the revenue of Cambridge Office For Tourism Inc?
Cambridge Office For Tourism Inc's revenue in 2023 was $1,608,940.
Official website here: www.cambridgeusa.org
Who are the executives of Cambridge Office For Tourism Inc and what are their salaries?
The average compensation at Cambridge Office For Tourism Inc during 2023 was $100,672. There are 4 employees and 12 volunteers at Cambridge Office For Tourism Inc.
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Official website here: www.cambridgeusa.org
Where can I find the form 990 for Cambridge Office For Tourism Inc?
Cambridge Office For Tourism Inc's most recent form 990 was submitted in 2023 and can be accessed here.
Official website here: www.cambridgeusa.org
Learn more at the official website: www.cambridgeusa.org
Mission Statement of Cambridge Office For Tourism Inc
Cambridge Office for Tourism Inc. is dedicated to all aspects of destination marketing, public relations, and visitor services for the city of Cambridge, Massachusetts. Their mission involves utilizing various strategies to promote the city, engage with the public, and cater to visitors' needs. By implementing projects funded by the Boston-Cambridge Tourism Destination Marketing District (BCTDMD), the organization has made significant strides in understanding its audience, enhancing its branding, and boosting tourism-related businesses.
Through a data research project, the nonprofit hired destination analysts to gather information about past and potential visitors. This project was carried out in two phases: quantitative and qualitative. The first phase aimed to identify individuals who had visited Cambridge within the past 12 months, their reasons for visiting, and their activities during their stay. The second phase focused on potential visitors, determining their intentions to visit the city and their impressions of Cambridge in various key areas. This data will inform the organization's future branding and media plans.
Furthermore, Cambridge Office for Tourism Inc. initiated the process of selecting an agency to develop a new corporate brand for use at trade shows, consumer shows, and media events. In addition, the nonprofit executed an advertising campaign through Expedia for hotel bookings, resulting in $650,000 of gross bookings during the winter season. Plans are underway for a larger campaign that will include Booking.com as well. Lastly, the organization has been able to offer more sponsorships through BCTDMD funding, supporting businesses such as hotels, restaurants, attractions, and retail shops in Cambridge. Examples of these sponsorships include the Head of the Charles Regatta, Innovation Trail Cambridge, Dining Passport Program, Cambridge Jazz Festival, and the Summer Music Festival.
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Impact
October, 2024
The Cambridge Office for Tourism Inc significantly enhances the economic and cultural fabric of Cambridge, Massachusetts, primarily through strategic destination marketing, public relations, and comprehensive visitor services. By implementing a variety of data-driven projects, the office has cultivated a nuanced understanding of both past and potential visitors, identifying their interests and motivations for visiting the city.
These insights are critical for shaping effective branding and media strategies that resonate with target audiences. The ongoing branding initiative aims to establish a strong corporate identity that can be showcased at trade and consumer events, thus elevating Cambridge's visibility and appeal.
Additionally, the successful Expedia advertising campaign has generated substantial revenue, indicating a direct financial impact on local hospitality businesses. The office’s sponsorship initiatives further contribute by creating partnerships with local events and organizations, which in turn drive traffic to hotels, restaurants, attractions, and retail shops. Notable sponsorships, such as support for the Head of the Charles Regatta and cultural festivals, not only enhance the city's profile as a vibrant destination but also foster community engagement and support for local enterprises.
Through these multifaceted initiatives, the Cambridge Office for Tourism Inc plays a crucial role in promoting the city as a prime destination, ultimately leading to economic growth and community improvement.
This information is meant to be a general summary of Cambridge Office For Tourism Inc. Please take the time to review official sources before making any decisions based upon the content provided here.
Financials
This financial information is from Propublica.
Other financial information:
This information is from the most recently submitted tax form from this organization, which was in 2023.
- Investment Income: $3,362
- Gross Receipts: $1,608,940
Assets and Liabilities:
- Total Assets: $1,410,004
- Total Liabilities: $309,693
- Net Assets: $1,100,311
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Organization Details
Founding Year
2003
Phone
(617) 441-2884Principal Officer
Robyn Culbertson
Main Address
17 DUNSTER STREET 203, CAMBRIDGE, MA, 02138
Website
www.cambridgeusa.orgNTEE Category
Code: S33 - Community improvement
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